INFLUENCE OF ADVERTISING MEDIA ON CONSUMERâ€™S CHOICE OF HOUSEHOLD PRODUCTS IN DELTA STATE

Chapter One Introduction

Background of Study

Statement of Problem

Purpose of the Study

Significance of Study

Research Questions

Scope of Study

Chapter Two Review of Literature

Conceptual Framework

Influence of Television Advertising on Consumerâ€™s Choice of Household Products

Influence of Newspaper Advertising on Consumer Choice of Household Product

Influence of Billboard Advertising on Consumerâ€™s Choice of Household Product

Influence of Transit Advertising on Consumerâ€™s Choice of Household Products

Theoretical Framework of the Study

Related Empirical Studies

Summary of Related Literature Review

Chapter Three Methodology

Design of the Study

Area of the Study

Population of Study

Instrument for Data Collection

Validation of the Instrument

Reliability of the Instrument

Method of Data Collection

Method of Data Analysis

Chapter Four Presentation and Analysis of Data

Chapter Five Summary, Conclusion and Recommendation

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APA

Research, A. (2018). INFLUENCE OF ADVERTISING MEDIA ON CONSUMERâ€™S CHOICE OF HOUSEHOLD PRODUCTS IN DELTA STATE. Afribary. Retrieved from https://afribary.com/works/influence-of-advertising-media-on-consumer-rsquo-s-choice-of-household-products-in-delta-state

MLA 8th

Research, Afri "INFLUENCE OF ADVERTISING MEDIA ON CONSUMERâ€™S CHOICE OF HOUSEHOLD PRODUCTS IN DELTA STATE" Afribary. Afribary, 03 Feb. 2018, https://afribary.com/works/influence-of-advertising-media-on-consumer-rsquo-s-choice-of-household-products-in-delta-state. Accessed 18 Apr. 2024.

MLA7

Research, Afri . "INFLUENCE OF ADVERTISING MEDIA ON CONSUMERâ€™S CHOICE OF HOUSEHOLD PRODUCTS IN DELTA STATE". Afribary, Afribary, 03 Feb. 2018. Web. 18 Apr. 2024. < https://afribary.com/works/influence-of-advertising-media-on-consumer-rsquo-s-choice-of-household-products-in-delta-state >.

Chicago

Research, Afri . "INFLUENCE OF ADVERTISING MEDIA ON CONSUMERâ€™S CHOICE OF HOUSEHOLD PRODUCTS IN DELTA STATE" Afribary (2018). Accessed April 18, 2024. https://afribary.com/works/influence-of-advertising-media-on-consumer-rsquo-s-choice-of-household-products-in-delta-state

INFLUENCE OF ADVERTISING MEDIA ON CONSUMERâ€™S CHOICE OF HOUSEHOLD PRODUCTS IN DELTA STATE

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