Abstract This project examines the Impact of television advertising in promoting the sales of MTN products in Enugu metropolis. Survey research method was used for the study and purposive sampling technique was used to draw a sample size of 200 from residents in Enugu metropolis. Research findings showed that MTN adverts on television have greatly impacted in promoting sales of MTN products in Enugu metropolis and a great number of the residents in Enugu metropolis strongly believe in MTN adv...
Abstract The aim of the study was to analyze the impact of social media on the student’s academic performance [A study of students of University of Abuja]. To achieve this, the survey research method was used. Subjects were drawn from the University of Abuja, using the simple random sampling technique and purposive sampling. Four research questions guided the study. Research findings showed that a great number of students in University of Abuja, had access to the internet. To this end, the ...
Abstract The aim of this study was to determine the impact of social media on modern journalism in Makurdi metropolis. To achieve this aim, the survey research method and chi-square were used. Subjects were drawn from journalists in Makurdi metropolis in Benue State, using the purposive sampling technique. Three research questions and one alternative hypothesis guided the study. Research findings showed that social media have enhanced the productivity of journalists in Makurdi metropolis and ...
The objectives of this study are: 1. To find out if Information and Communication Technologies are used by Atlantic FM, Uyo in it broadcast reporting. 2. To find the extent ICT is been applied in broadcast reporting in Atlantic FM, Uyo. 3. To find out impact of Iformation and Communication Technologies on the output of broadcast reporting in Atlantic FM Radio, Uyo. 4. To make recommendations on the use of ICT on news report. INTRODUCTION Broadcasting has been at the forefront of ma...
The objectives of this study are as follows; 1. To examine whether Gulder advertisement impact on the behaviour of students of ESUT. 2. To examine the nature of impact Gulder advertisement has on the social behaviour of students of ESUT. 3. To determine the level of impact Gulder advertisement has on the social behaviour of students of ESUT. INTRODUCTION The Nigeria marketing environment today is one of aggressive and unfriendly competition among both manufacturer...
Abstract This project on ― impact of Freedom of Information Act: A study of journalism practices in Uyo community – from January to June, is aimed at finding out how Freedom of Information Act impact positively on the life of practicing journalists in Uyo community. In carrying out the study the researcher used survey design method, while questionnaire was the instrument of the study. Simple tables and percentages were used in analyzing and presenting the data collected. The researcher ma...
The following are the objectives of the study To know the number of children exposed to the Breath Away Programme, Cross River State Broadcasting Television. To know how parents and guardians guide their children on the viewership of the Breath Away Programme, Cross River State Broadcasting Television To know the impact of Breath Away Programme on children of Yakurr Local Government Area INTRODUCTION This chapter gives us an introduction to the research „‟Impact of Breath away (CRBC TV...
The objectives of the study are; To find out if the hazard of journalism as a career scare women away from the profession. To find out if the fragile nature of women make them drop their profession for less hazardous jobs after their training. To find out possible solutions to the female apathy to the journalism profession in Nigeria vis a vis counterparts in other countries. INTRODUCTION Journalism is the collection, preparation and distribution of News and related...