ABSTRACT Television as an electronic medium of communication has evolved into a potent force to be reckoned with in the transmission of social values and norms in a civilised society. It has not only become a part of everyday life, but serves as a veritable source of information, education and entertainment by the reason of its dramatic and demonstrative powers. It has been noted by media scholars that in contemporary television programming, its focus is more on entertainment than for devel...
ABSTRACT Against the backdrop of the task assigned to the media towards the fulfillment of the rights of the child; specifically as contained in article 17 of the Convention of the Rights of the Child and as required by the Oslo Challenge of 1999, this study examined the coverage given to child rights by the Nigerian and Ghanaian newspapers. Using content analysis research design, both government-owned and privately-owned national newspapers from the two countries were used. The study examine...
ABSTRACT The degree of violence in Nigeria’s Niger Delta has become endemic, characterized by 33 cases of kidnapping recorded between January 2006 and February 2007, with over 200 victims being mostly expatriate oil workers (Africa Masterweb, 2007). There were also about 12, 770 cases of vandalism, particularly of oil pipelines and installations, recorded in Nigeria between 2000 and 2007 with most of them occurring in the Niger Delta (Nwankwo and Ezeobi, 2008). The implications of the Nige...
ABSTRACT Corporate communication is an essential tool for organisational management and employed by universities to engage both the internal and external publics. The emergence of the new media has reshaped communication channels and modified strategies for information gathering, processing, dissemination and utilisation. This has however created tension between stakeholders in universities. Therefore, this study sought to identify the dominant organisational structure of corporate communica...
ABSTRACT Commodification of religion through televangelism is a growing phenomenon in Kenya that is scarcely explored by media scholars. Televangelism is marked by the increasing popularity of Charismatic preachers who utilize television to propagate the Christian gospel message. The current study sought to establish commodification of religion: by identifying the dominant human afflictions used by televangelists to trigger commodification of religion; determine the rhetorical strategies emp...
ABSTRACT Digital-analogue metaphor was a political construct that described the two major competing forces in the 2013 elections: Jubilee and the CORD coalitions of political parties. The study set out to demonstrate the ideological property of metaphor using the digital-analogue metaphorical catch phrase that was adopted by the Jubilee Coalition of political parties. The main objectives of this study were to map out the conceptual bearings of the digital-analogue metaphor as used in the 2013...
ABSTRACT In Kenya, Investigative journalism is not fully embraced but it is clear that the documentaries have become popular. However, few Kenyan media practitioners and media houses have dared this form of journalism. The fact that the production of investigative documentaries requires huge amount of financial input, and high-risk engagements, the researcher thought it interesting to establish the motive behind some media houses in Kenya, consistently engaging in this form of reporting. The ...
ABSTRACT Communicating agricultural information to farmers is critical in improving productivity. To ensure increase in agricultural productivity, agricultural information must be communicated to farmers in a way that is effective and affordable. The aim of this study was to assess the effectiveness of television programmes in communicating agricultural information using ‘Shamba Shape Up’ (SSU), an agricultural programme produced by Mediae Company and aired on Citizen Television in Kenya...
ABSTRACT This thesis examines ethics in the coverage and news presentation of socio-political issues in Kenya. There are a few studies on how the Kenyan newspaper media relates to the established code of professional conduct and regulation as stipulated in the Code of Conduct for the Practice of Journalism in Kenya. The research studied the levels of deviation from journalistic ethics in the reporting and coverage of the political drama that unfolded at City Hall; Nairobi after fist County Go...
ABSTRACT Currently, numerous FM stations have mushroomed in Kenya, many of them using vernacular languages in their broadcast. The radio programmes cover a variety of topics including politics, business, relationships, lifestyle, family, education, environment and health. However, very few of these programmes specifically tackle issues related to culture. Limited research has been carried out regarding the place of radio programmes in transmitting cultural values. Westernization and apin...
ABSTRACT Copious research studies from the Western World and sub-Saharan Africa, especially, those of Singer and Singer (1990-2001) have confirmed the high level of exposure of children to the electronic media and particularly, television. In Nigeria, the influence of violent television and video messages on children has not really been adequately addressed. This study was conceptualized to serve as a reference point for curriculum developers and media educators in the educational sector of ...
ABSTRACT Currently, numerous FM stations have mushroomed in Kenya, many of them using vernacular languages in their broadcast. The radio programmes cover a variety of topics including politics, business, relationships, lifestyle, family, education, environment and health. However, very few of these programmes specifically tackle issues related to culture. Limited research has been carried out regarding the place of radio programmes in transmitting cultural values. Westernization and aping of ...
ABSTRACT This study intended to investigate the impact of photo manipulation which have become popular among young people on credibility of Facebook messages. We had identified the gap in the previous studies which had focused much on the credibility of texts rather than images on the Facebook site. After thorough literature review we identified that there were no previous research done connecting photo manipulation and credibility of those messages when they are uploaded on Facebook in the p...
ABSTRACT THE ACQUISITION OF HIV/AIDS INFORMATION BY COMMERCIAL SEX WORKERS IN SELECTED BROTHELS IN LAGOS STATE, NIGERIA The study is aimed at one of the ‗vector groups‘, the commercial sex workers (CSWs), and how this group acquires, processes, and uses information from the several campaigns on HIV/AIDS in Lagos State, Nigeria. The study explores the application of uses and gratification theory to HIV/AIDS information acquisition by CSWs. The research problem is that CSWs being a ―hidde...
ABSTRACT Malaria disease remains a major health burden to the world; infecting 350-500 million people and killing over 1 million each year. Federal Ministry of Health (FMOH) Report identifies African countries as the worst hit, accounting for about 90% of the global deaths, with Nigeria representing one quarter of the continent’s malaria burden. Pregnant women and Children under the age of five mostly in Africa are the most vulnerable group. Over the past few decades, global interest in mal...