DIGITAL MARKETING AND PERCEIVED RADIO SALES REVENUE IN KAMPALA CAPITAL CITY AUTHORITY, UGANDA Abstract Radio sales revenue has remained a concern for many commercial radios stations. This study attributed sales revenues of radio stations in Kampala Capital City Authority to digital marketing. The specific objectives of the study were; to determine the level of sales revenues of radio stations, examine the effect of social media on sales revenue of radio stations, to ascertain the effect ...
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EXECUTIVE SUMMARY Competition is more of a war of survival than an ad-hoc business challenge [Smith, 1954]. Competitive effectiveness is important for every commercial rm, as it capacitates the rm to survive even under competitive pressure, sustain shareholder value, and the ability to guarantee a healthy return on investment. Threatened by a series of poor business results is BR Pharmacy, a small entity eking out a determined resolve to stay aoat in the highly competitive Zimbabwean pharmace...
Abstract: Detailed study of the reasons of flood and impact on the environment in the Sanghar district of the province of Sindh Pakistan. The Flood effects this area very large scale. The tiles downloaded from the USGS from the time period of 2017 to 2019 and the 2020 to 2022. Major focus on the 2022 flood because flood is coming in the 2022 in this area.
The research works is to examine the impact of top management team and market information in manufacturing industries (A Case Study of Nestle Nig. Plc.). For the purpose of this study, the researchers has identified the problem formulated the research questions and hypothesis, research design through the use of structured questionnaires. In order to answer the research question and achieve the objective of the study, the following hypotheses are stipulated:There is no cordial relationship b...
ABSTRACTThe study was conducted to determine the impact of sales promotion strategies on sales volume In Kenya a case study of MKL Company limited. The objectives of the study were to assess the impact of the sales promotion strategies employed by multichoice Kenya limited on the increasing sales volume in the organization, to identifY the sales promotion strategy (ies) used byMKL, to establish how to improve sales in MKL, to identify changes faced by MKL in implementing s...