Social & Management Sciences

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Research Papers/Topics in Social & Management Sciences

A STUDY OF THE DETECTION AND CHECKS OF CLAIMS FRAUD IN THE INSURANCE INDUSTRY (A CASE STUDY OF INSURANCE COMPANY IN ENUGU STATE)

ABSTRACT The main focus of this research work is the role of reinsurance in economic growth and development of Nigeria .An attempt was made to find out the extent to which Nigeria reinsurance system has contributed to growth and development of the country. Emphasis were laid on economic and social impacts drawing particular attention on the impact it has on the gross national product (G N P)and it’s efforts in ensuring the welfare of the people. Furthermore, extensive review of related lite...

POOR IMAGE OF INSURANCE AS A TRAIT TO ITS DEVELOPMENT

INTRODUCTION  Insurance practice is said to date back to the period when the Phoenician traders playing the Mediterranean sea over 3000 years ago had a system of insuring against loss during their maritime adventure. Marine insurance is therefore the first class of insurance business ever transacted. It was followed by fire insurance which came after the great fire of London in 1966. In 1950, life assurance was introduced and the industrial revolution of the 18th century gave birth to accide...

PROBLEMS AND PROSPECT OF PENSION SCHEME MANAGEMENT IN NIGERIA (A CASE STUDY OF SOME SELECTED INSURANCE COMPANY)

INTRODUCTION Many Nigerians today hardly come to understand what pension scheme is all about, though some employees have established occupational pension scheme while others have not appreciated the value pension scheme. The believe that too many security may lead to compliance and that social security schemes may lead to abuses such as premature retirements because of generous pension benefits and withdrawals of labour. However, such abuses should not retard the effort of the progressive emp...

Public Relation Activities In Tertiary Institutions In Enugu State (A Case Study Of Enugu State University Of Science And Technology Enugu State (ESUT)

ABSTRACT This study is focused on the effectiveness of public relations proactive in tertiary institutions in Enugu metropolis, with particular interest on university of science and Technology Enugu state (ESUT). The objectives of the study among others include: To find out whether ESUT have good relationship with the public. To examine the level of staff and student relationship in the institution. To determine the impact of public relations on eh students patronage on the institution (ESUT)...

THE IMPACT OF PROMOTIONAL ACTIVITIES ON THE MARKETING OF GOLDEN MORN PRODUCT IN ENUGU METROPOLIS

ABSTRACT Modern marketing companies are increasing, recognizing the value of an effective communication and promotion Programme for their entire public. This includes Beverage industries. Their product encompasses vegetable commodities that significantly affect our life’s. However, this project dealt on the “The Impact of Promotional activities on the marketing of Golden Morn Product in Enugu Metropolis. This was divided into five chapter. The chapter one contained the introductory part ...

THE EFFECTIVENESS OF PHYSICAL DISTRIBUTION OF CHARIS SATCHET WATER IN ENUGU METROPOLIS (A CASE STUDY OF EJ COLLINCE COMPANY)

Abstract This research work is mainly on effectiveness of physical distribution of Chris sachet Water in Enugu metropolis. The data needed for this study was collected from employees, consumers of Charis sachet water.  The objective is to find out if their products have very wide demand within Enugu metropolis. To determine the rate of satisfaction of consumers with the present level of physical distribution and to know if their product reaches the consumers at the worked for. The research m...

THE ROLE OF ADVERTISING IN THE MARKETING OF NEW BUSINESS (A STUDY OF SHOPRITE, ENUGU)

ABSTRACT  This research work studied the role of advertising in the marketing of new Businesses (A case study of Shoprite Enugu). New business like other businesses is faced with or centres on the quality of product to be given to the consumers. This study as carried out to an extent to which advertising is adopted by business in Enugu generally and shoprite in particular. In order to carry out the work, some of these objectives were stated; - To determine whether the level of awareness of ...

FACTORS INFLUENCING CONSUMER BRAND PREFERENCE OF PACKAGED WATER PRODUCTS IN ENUGU METROPOLIS (A CASE STUDY OF AQUA RAPHA PACKAGED WATER)

ABSTRACT This research project seeks to examine the assistance of various brands of packed water in Enugu metropolis with a view of establishing what extent consumers preference of one brand of packaged water over the other can be attributed to each of the market factors. To solve the research problem, both primary and secondary data were collected. The research instruments used in collecting the data were questionnaires and oral interview. The respondents consist of distributors and consume...

THE ROLE OF MARKETING PLANNING IN THE ACHIEVEMENT OF AN ORGANIZATIONAL OBJECTIVES (A STUDY OF EMENITE COMPANY NIGERIA LTD, ENUGU)

ABSTRACT Much have been said and written about the marketing planning is very important in every manufacturing organizations.  Planning gives an organization productive direction.  To make efficiently and effectively production you have to make proper use of planning.  However, marketing plan is define as a comprehensive blueprint which outlines an organization's overall marketing efforts. Since plans vary in details and complexity and also since marketing manager cannot usually watch eve...

THE ROLE OF PRODUCT ADVERTISING ON SALES VOLUME OF COMPANIES

ABSTRACT  This study was carried out by the researcher to examine and ascertain the role product advertising plays on sales volume of companies.  The study examines the twin problems of inconsistency and inflexibility in the advertising policy of companies.  The researcher used the survey research design to execute this study.  The population used by the research or for this study consisted of all the workers of the Nigerian Breweries Plc. At 9th mile corner, Ngwo in Enugu State.  The r...

THE ROLE OF NIGERIA EXPORT PROMOTION COUNCIL (NEPC) IN EXPORT PROMOTION IN NIGERIA

ABSTRACT   This study centered on the Role of Nigerian Export Promotion Council (NEPC) in Export Promotion in Nigeria.  The purpose was to establish the extent to which this organization has succeeded in promoting non oil export in Nigeria.  The entire population of forty three (43) respondents of NEPC, Enugu Zonal Office were all investigated.  Apart from secondary data obtained from literature review, primary data were obtained using questionnaire.  The emerging data were analyzed with...

THE MARKETING OF EDUCATIONAL SERVICE

ABSTRACT  This project is on the marketing of educational programme of tertiary institutions. A case study of the institute of management and technology (IMT), Enugu.  The major objective of the study was to determine the extent of effectiveness which IMT has attained I the marketing of its educational service.  The populations studied comprised of student personnel and employers of IMT graduates primary and secondary data collected were analyzed and hypothesis tested using the chi-square...

THE IMPACT OF TRANSPORTATION COST ON CONSUMERS RETAIL GOODS PRICES

ABSTRACT  This project work examine the “impact of transportation cost on customer goods retail process”.  The population addressed were the wholesaler each was drawn.  Data were collected using questionnaire that was distributed to the wholesales and retailers of Afor Awkuanaw market (Garriki) in Enugu South Local Government Area Enugu State whom the researcher believed were more informed about the topic.  The data generated were analyzed using descriptive statistical tool, mainly f...

THE EFFECTIVENESS OF PERSONAL SELLING STRATEGFIES IN MARKETING OF CAPITAL GOODS

TABLE OF CONTENTS TITLE PAGE APPROVAL PAGE DEDICATION ACKNOWELDGEMENT PREFACE TABLE OF CONTENTS CHAPTER ONE INTRODUCTION BACKGROUND OF THE STUDY STATEMENT OF THE PROBLEM OBJECTIVES OF THE STUDY FORMULATION OF HYPOTHESIS SIGNIFICANCE OF THE STUDY SCOPE OF THE STUDY LIMITATION OF THE STUDY DEFINITION OF TERMS CHAPTER TWO REVIEW OF RELATED LITERATURE PERSONAL SELLING DEFINED DEVELOPMENT AND ORIENTATION PERSONAL SELLING PROCESS AND ITS APPLCIATION TO INDUSTRIAL SELLING PERSONAL SELLING STRATEG...

THE EFFECT OF COST CONTROL IN NIGERIA BREWERIES

TABLE OF CONTENTS Title page Certification Dedication Acknowledgement Table of contents CHAPTER ONE Introduction Background of the study Statement of the problem Objectives of the study Significance of the study Scope of the study Research hypothesis Scope and limitation of study Definition of terms CHAPTER TWO LITERATURE REVIEW  CHAPTER THREE Research methodology and design Population Determination of sample size Data collection Chi-square Decision rule CHAPTER FOUR PRESENTATION, ANALYS...


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