Online Consumer Behaviour Pre and Post Pandemic - Research Questions and Methodology
Nowadays shopping at physical stores is considered cost-ineffective and time-consuming. Thus, E-Commerce is booming. Online shopping is a process whereby consumers directly buy goods, services etc. from a seller without an intermediary service over the Internet. Shoppers can visit web stores from the comfort of their house and shop by sitting in front of the computer. Online stores are available 24 hours a day and accessible through the internet everywhere. So it is very convenient for...
Online Consumption of Consumer Durables
SCOPE OF RESEARCH This research paper through the questionnaire and analyzed data aims to deduct The perspective of people towards consumption of electrical domestic appliances through online medium. The pattern and growth of consumption of these goods online The flatforms consumers are most satisfied from while purchasing these goods The features/services they look for while purchasing these products online A comparison of purchasing electrical domestic appliances offline and onli...