THE IMPACT OF TECHNOLOGY BASED SELF SERVICE BANKING SERVICE QUALITY ON CUSTOMER SATISFACTION: CASE OF NIGERIA BANKING SECTOR
The purpose of the research is to determine the impact of Technology Based Self-Service Banking (TBSSB) on customers’ satisfaction in the Banking Sector of Nigeria. Focus is given to five selected banks within Jimeta and Yola, in Adamawa state. The research determines the relationship among relevance, impact of speed of delivery, convenience, efficiency, reliability & security as well as their influence on customer satisfaction. The relevance attribute impact of the predictor construct on e...