ABSTRACT
If warnings can be provided efficiently and reliably as input to private dissemination systems, and if the public perceives a value and desire to receive these warnings, then private enterprise has a clear mandate to justify the development of new distribution systems or modification of existing systems. The technology exists not only to add such a feature, but to have the local receiver personalize the warnings to say, for example, “Tornado two miles southwest of you. Take cover.†What does not exist is a public/private partnership that can work out the details to deliver such disaster warnings effectively. Disaster warning is a public/private partnership. Most warnings, including all official warnings, are issued by government agencies. Most dissemination and distribution systems are owned and operated by private Companies. Liability issues make it problematic for private entities to originate warnings. Public entities typically cannot afford to duplicate private dissemination and distribution systems.
Effective warnings should reach, in a timely fashion, every person at risk who needs and wants to be warned, no matter what they are doing or where they are located. Such broad distribution means utilizing not only government-owned systems such as NOAA Weather Radio and local sirens, but all privately owned systems such as radio, television, pagers, telephones, the Internet, and printed media.
TABLE OF CONTENTS
TITLE PAGE
CERTIFICATION PAGE
DEDICATION
ACKNOWLEDGEMENTS
ABSTRACT
TABLE OF CONTENTS
CHAPTER ONE
1.0INTRODUCTION
1.1STATEMENT OF PROBLEM
1.2 IMPORTANCE/SIGNIFICANCE OF STUDY
1.3DEFINITION OF TERMS
1.4 ASSUMPTIONS OF THE STUDY
CHAPTER TWO
2.0LITERATURE REVIEW
CHAPTER THREE
3.0ISSUING EFFECTIVE WARNINGS
3.1PRINCIPAL CONCLUSIONS FROM THE LITERATURE THAT INFLUENCE THE EFFECTIVENESS OF WARNINGS ARE:
3.2WARNING TERMINOLOGY AND ITS APPLICATION
CHAPTER FOUR
4.0CONCLUSION
4.1 LIMITATIONS OF THE STUDY
4.2 SUGGESTION FOR FURTHER RESEARCH
REFERENCES
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