Effect of Table Egg Production Factors, Quality Parameters and Marketing channel on marketing indicators in Khartoum State

A study was conducted during the period November – December 2015 and January 2016 to assess some main factors in the marketing chain that have impact on table egg marketing in Khartoum State and on the consumer attitude in the direction of table egg demand. This was through assessing the knowledge and appreciation of grocers and the consumer opinion on table egg marketing, egg quality and standard through the marketing channel flow. Sixty random samples were selected from the central markets 90, from the groceries and 150 consumers. Questionnaires, interviews and personal observation were used. Data was collected on personal characteristics, seasonal effect, marketing activities, egg handling, feasibility and reasons for business selection. Data was analyzed by simple percentages, Anova and correlation. The main findings were. Central market business group was 20 – 30 years at 43%, education 51.1 secondary, site ownership renting at 51.6, financing source 66.7% mainly personal, table egg purchase source was mainly companies at 48.3%. Base of egg purchasing was 66.7% for size, sale display 50% in open veranda and seasonal effect was

high for both summer and winter at 83.3% each.
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APA

Nqor, H (2021). Effect of Table Egg Production Factors, Quality Parameters and Marketing channel on marketing indicators in Khartoum State. Afribary. Retrieved from https://afribary.com/works/effect-of-table-egg-production-factors-quality-parameters-and-marketing-channel-on-marketing-indicators-in-khartoum-state

MLA 8th

Nqor, Hashim "Effect of Table Egg Production Factors, Quality Parameters and Marketing channel on marketing indicators in Khartoum State" Afribary. Afribary, 20 May. 2021, https://afribary.com/works/effect-of-table-egg-production-factors-quality-parameters-and-marketing-channel-on-marketing-indicators-in-khartoum-state. Accessed 15 Apr. 2024.

MLA7

Nqor, Hashim . "Effect of Table Egg Production Factors, Quality Parameters and Marketing channel on marketing indicators in Khartoum State". Afribary, Afribary, 20 May. 2021. Web. 15 Apr. 2024. < https://afribary.com/works/effect-of-table-egg-production-factors-quality-parameters-and-marketing-channel-on-marketing-indicators-in-khartoum-state >.

Chicago

Nqor, Hashim . "Effect of Table Egg Production Factors, Quality Parameters and Marketing channel on marketing indicators in Khartoum State" Afribary (2021). Accessed April 15, 2024. https://afribary.com/works/effect-of-table-egg-production-factors-quality-parameters-and-marketing-channel-on-marketing-indicators-in-khartoum-state