UI DESIGN AND CROSS CULTURAL COMMUNICATION

ABSTRACT This thesis explores young Ghanaian students’ conceptualizations of and reactions to a website. In a study that comprises a design evaluation of an online pen-pal website and usability testing with students, it attempts to determine to what extent such a website can be used to help African-American and African children form better perceptions of each other, and how a design of a website. The approach used first determines what Ghanaian students’ expectations of a pen-pal website are, and comparing them to that of American students, and then having them testing it and giving feedback based on their reactions. Suggestions are then made for future measuring website usability and cross-cultural communication.