ABSTRACT
This research studied the nature, problem and prospect of the new product developed in the banking industry from 1990-2003.
In this research work, the researcher chose four of the products and measures the extent to which they have been able to satisfy the customers. The product selected are smart card, international money transfer, educational scheme and integrated banking network transaction.
Data for this research were collected through questionnaire and interviews by bank customers and the review of existing literature on the topic using simple random procedure and the descriptive method of research. The data so collected were analysed using the simple percentage and the formulated hypothesis were tested with chi-square (x2) method.
Some of the findings are the nature of the new product can measured in terms of accessibility, speed, timeliness, simplicity and reliability.
Customers who patronize the new product are majority those who want money transfer both locally and internationally customers derived high level of satisfaction from the new products.
Inadequate infrastructural level in our banking industry and high cost of installing them contributed to the problem of the new product.
Based on the findings, the following were recommended banks should come together and establish a common data communication satellite to minimize constant problems.
A parallel organization that was supplying electricity in competition with NEPA should be allowed to evolved so that an efficient supply of electricity can be ensured.
Finally, since this study alone cannot exhaustive of this vital subject, it is recommended for further studies.
TABLE OF CONTENTS
Title page
Approval page
Dedication
Acknowledgement
Abstract
Table of contents
CHAPTER ONE
Introduction
1.1 Background of the study
1.2 Statement of Problem
1.3 Objectives of the study
1.4 Research Question
1.5 Research hypothesis
1.6 Significance of the study
1.7 Scope and limitation
1.8 Definition of terms
Reference
CHAPTER TWO
Review of Related Literature
2.1 Literature Review
2.2 Historical Development of Bank lending
2.3 Development of Merchant Bank in Nigeria
2.4 Differentiating functions of Merchant Bank
2.5 Cannons of Good lending
2.6 Analysis of principles of good lending
2.7 Why are Banks failing
2.8 Exports view and comments
Reference
CHAPTER THREE
Research design and Methodology
3.1 Research Design
3.2 Area of Study
3.3 Population of study
3.4 Sample and Sampling techniques
3.5 Instrument for Data Collection
3.6 Method of Data Presentation
3.7 Method of Data Analysis
Reference
CHAPTER FOUR
Data Presentation and Analysis
4.1 Data Presentation
4.2 Test of Hypothesis
Reference
CHAPTER FIVE
Findings / Recommendations and Conclusions.
5.1 Findings
5.2 Recommendations
5.3 Conclusion
Bibliography
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