A Decolonial Reading Of The Herald’s Construction Of The Local/ Foreign Coach Debate

Table of Contents

DECLARATION ............................................................................................................................. i

DEDICATION ................................................................................................................................ ii

ACKNOWLEDGEMENT ............................................................................................................. iii

Acronyms ...................................................................................................................................... vii

Abstract ........................................................................................................................................ viii

Chapter 1 ......................................................................................................................................... 1

1.1 Introduction ........................................................................................................................... 1

1.2 Background of the study ....................................................................................................... 2

1.3 Statement of the problem ...................................................................................................... 5

1.4 Significance of study ............................................................................................................. 5

1.5 Objectives of the study .......................................................................................................... 6

1.6 Research Questions ............................................................................................................... 6

1.7 Main research question.......................................................................................................... 6

1.8 Limitations of the study......................................................................................................... 6

1.9 Structure of the study ............................................................................................................ 7

1.10 Summary and conclusion .................................................................................................... 8

Chapter 2: Literature Review and Theoretical Framework ............................................................ 9

2.1 Introduction ........................................................................................................................... 9

2.2 Tracing the colonial roots of football .................................................................................... 9

2.3Racism in sport ..................................................................................................................... 13

2.4 The symbiotic relationship between football and media ..................................................... 16

2.5 Theoretical framework ........................................................................................................ 17

2.6 Decolonial theories .............................................................................................................. 17

2.7 Unpacking the decolonial discourse .................................................................................... 23

A DECOLONIAL READING OF THE HERALD’S CONSTRUCTION OF

THE LOCAL/ FOREIGN COACH DEBATE

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2.8 Framing theory .................................................................................................................... 24

2.9Conclusion ............................................................................................................................ 25

Chapter 3: Methodology ............................................................................................................... 26

3.1Introduction .......................................................................................................................... 26

3.3 Research design ................................................................................................................... 27

3.4 Research population ............................................................................................................ 28

3.5Sampling procedure.............................................................................................................. 28

3.6Methods of data gathering .................................................................................................... 29

3.6.1 Archival material/document analysis ........................................................................... 29

3.6.2In-depth interviews ........................................................................................................ 29

3.6.3Observation as participation .......................................................................................... 30

3.7Methods of data analysis ...................................................................................................... 31

3.7.1Critical discourse analysis ............................................................................................. 32

3.8 Ethical issues ....................................................................................................................... 34

3.9 Conclusion ........................................................................................................................... 34

Chapter 4: Political economy of The Herald ................................................................................ 35

4.1: Introduction ........................................................................................................................ 35

4.2: Historical analysis of The Herald ....................................................................................... 35

4.3 The nature of the organisation’s core business ................................................................... 37

4.4 Ownership and control ........................................................................................................ 38

4.5 Relationship with government ............................................................................................ 38

4.6 Role of editors and journalists ............................................................................................. 39

4.7 Sports reporters ................................................................................................................... 41

4.8 Links with other organisations ............................................................................................ 42

4.9 Conclusion ........................................................................................................................... 43

A DECOLONIAL READING OF THE HERALD’S CONSTRUCTION OF

THE LOCAL/ FOREIGN COACH DEBATE

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Chapter 5: Data presentation and analysis .................................................................................... 45

5.1 Introduction ......................................................................................................................... 45

5.2 Foreign coaches as the reservoirs of knowledge ................................................................. 45

5.3 Media and football administrators fuel expectation ............................................................ 49

5.4 Lack of appreciation and respect for local coaches ............................................................. 56

5.5 White saviour complex: None but ourselves....................................................................... 59

5.6 Our education system should be the answer ....................................................................... 61

5.7 Discussion and conclusion .................................................................................................. 63

Chapter 6: Conclusion ............................................................................................................... 64

6.1 Recommendations ............................................................................................................... 66

6.2 Recommendations for further study .................................................................................... 66

APPENDICES .............................................................................................................................. 67

REFERENCES .............................................................................................................................