1.1BACKGROUND OF THE STUDY
It is quite obvious to note that political and economic history of Nigeria has great influence on their trade relations as well on the consumption patterns of the people. The trend cannot be ignored by a meaningful study of consumer patterns in Nigeria whole constitutes.
This research objectives “Nigerians towards both Nigeria makes goods and the foreign made one in obvious. This trace back to the early 19th century during the Nigeria colonization era by the British, before them, there had not been a specific design of the goods but the Europeans stated by giving their black sentence” already used goods as composition and motivation.
However, due to the fact that Nigerians had a positive response motion to the use of goods produced in Nigeria, our colonial masters (British) felt the need to importing foreign goods into the country e.g. (Nigeria) this step, which was taken at a stage led to the development of industries that were engaged in production of the goods. Nigeria are working with those masters, great advantage where gained in the production of these goods and with the advent o independence they set up a manufacturing industry.
Even after the knowledge that was gained and the manufacturer of those goods Nigeria were still having a greater demand for the foreign made ones than that of the locally made ones this continues for a long time until foreign made goods were kept or set aside for occasional use and less important occasion the demand for foreign goods with just for the fact that they are manufactured outside the country (Nigeria)
More so, we still go for those goods that locally made but having foreign label as “ made in Japan, made in England and made in France” and the rest of them irrespective of where they were manufactured the demand for foreign made goods was growing geometrically while that of Nigeria made good is more or less below arithmetic progression.
The great affinity to locally made goods that are labeled foreign made is a vivid example of this great demand of the foreign made ones. It could be newly drawn out that the Nigerian need myopic meaning to what exactly the foreign and locally produced manufacture good are. These locally made goods are then seen to far the less effluence or less important in the society.
Numerous cited instances clears that the average Nigeria consumer has a relative attitude towards locally made goods and prefer imported ones.
However, an urgent and positive stage should be taken to ensure that goods made in Nigeria are given a face-lift or ensure constant patronage.
TABLE OF CONTENTS
Title page
Approval page
Dedication
Acknowledgement
Table of contents
CHAPTER ONE
1.0Introduction
1.1General Background of the subject matter
1.2Problems Associated with the subject matter.
1.3Problems that the study will be concerned with
1.4The importance of studying the area
1.5Definition of important terms
1.6References
CHAPTER TWO
2.0Literature Review
2.1The origin of the subject area
2.2Schools of thought with the subject area
2.3The schools of thought relevant to the problem of study
2.4Different methods of studying the problems
2.5Summary
2.6References
CHAPTER THREE
3.0Conclusion
3.1Data Presentation
3.2Analysis of data
3.3Recommendation
3.4Conclusion
3.5References