Strategic planning has been regarded as a prerequisite to successful organizational outcomes and while the contexts of strategic planning differs by sector and geographical orientation, there is renewed interest in strategic planning- performancelinkage in developing economies, this, due in part to the realization of the role of firm based factors such as strategic planning dimensions. This study aimed to determine the relationship between strategic planning dimensions and firm performance in the manufacturing sector in Kenya and to establish, the moderating effect of firm size on the relationship between strategic planning and firm performance in the manufacturing firms in Kenya. The study was informed by not only the low performance of the manufacturing sector over the past two decades, but also, by the mixed results and contentious debate on the effect of strategic planning dimensions of management participation, functional integration, strategic orientation and strategic control on performance. The study has adopted the use of multidimensional constructs to study strategic planning dimensions and performance linkage. The study utilized a cross sectional survey design, while stratified simple random sampling were used to obtain the sample comprising 191 firms in twelve subsectors among manufacturing firms in Nairobi and its surroundings.
Ali, M (2021). Effect Of Firm Size On The Relationship Between Strategic Planning Dimensions And Performance Of Manufacturing Firms In Kenya. Afribary. Retrieved from https://afribary.com/works/effect-of-firm-size-on-the-relationship-between-strategic-planning-dimensions-and-performance-of-manufacturing-firms-in-kenya
Ali, Mohamud "Effect Of Firm Size On The Relationship Between Strategic Planning Dimensions And Performance Of Manufacturing Firms In Kenya" Afribary. Afribary, 12 May. 2021, https://afribary.com/works/effect-of-firm-size-on-the-relationship-between-strategic-planning-dimensions-and-performance-of-manufacturing-firms-in-kenya. Accessed 28 Nov. 2024.
Ali, Mohamud . "Effect Of Firm Size On The Relationship Between Strategic Planning Dimensions And Performance Of Manufacturing Firms In Kenya". Afribary, Afribary, 12 May. 2021. Web. 28 Nov. 2024. < https://afribary.com/works/effect-of-firm-size-on-the-relationship-between-strategic-planning-dimensions-and-performance-of-manufacturing-firms-in-kenya >.
Ali, Mohamud . "Effect Of Firm Size On The Relationship Between Strategic Planning Dimensions And Performance Of Manufacturing Firms In Kenya" Afribary (2021). Accessed November 28, 2024. https://afribary.com/works/effect-of-firm-size-on-the-relationship-between-strategic-planning-dimensions-and-performance-of-manufacturing-firms-in-kenya