EFFECT OF SOCIAL MEDIA ON STUDENTS’ PERFORMANCE: A CASE STUDY OF NASARAWA STATE POLYTECHNIC, LAFIA

ABSTRACT

The aim of this research is to examine The Effects of Social Media on Students’ Performance. Social media is rapidly changing the communication setting of today’s social world. Hence its emergence is significantly having effect on the performance of students and as such has become prone to frequent fluctuations on the mood and self-control of students. Thus, this has affected the performance of the students in one way or the other. However, questionnaire was used for the research method in this work for the collection of data, using the survey and quantitative analysis. Out of one hundred (100) copies of questionnaires distributed, eighty three (83) were retrieved which represented the respondents. The study made use of social information processing theory and social media equation theory in carrying out the research work for a better understanding on the topic. However, findings for the study showed that social media good results, improve academic performance, therefore, it should be used for E-learning in schools/colleges. Also, findings revealed that the social media has effect on some of the respondents positively and negatively. To this end, it is recommended that students should use the social media rightly and also the government should create policies on the positivity of social media on student’s performance.

TABLE OF CONTENTS

TITLE PAGE.. i

DECLARATION.. ii

CERTIFICATION.. iii

DEDICATION.. iv

ACKNOWLEDGEMENTS. v

TABLE OF CONTENTS. vi

ABSTRACT. viii

CHAPTER ONE.. 1

INTRODUCTION.. 1

1.1      Background to the Study. 1

1.2      Statement of Research Problem.. 3

1.3      Objectives of the study. 4

1.4      Research Questions. 5

1.5      Significance of the Study. 5

1.6      Limitation of the study. 6

1.7      Definition of Terms. 7

CHAPTER TWO.. 9

LITERATURE REVIEW... 9

2.0      Introduction. 9

2.1      Review of Concepts. 9

2.1.1       Social Media: An overview.. 9

2.1.2       Social Media Sites. 12

2.1.3       Types of Social Networking Sites. 13

2.1.4       Social Media versus Social Network. 16

2.1.5   Relationship between Social Media and Academic performance. 17

2.1.6       Impact of Social Media on Students’ Academic Performance. 18

2.2      Review of Related Literature. 20

2.3      Review of Empirical Works. 22

2.4      Theoretical Framework. 24

2.5      Summary of Chapter27

CHAPTER THREE.. 29

3.1      Research Methodology. 29

3.2      Research Design. 29

3.3      Population of the Study. 29

3.4      Sampling/Sample Size. 30

3.5      Data Collection Instrument30

3.6      Techniques of Data Collection. 30

3.7      Method of Data Analysis. 31

CHAPTER FOUR.. 32

DATA PRESENTATION AND ANALYSIS. 32

4.1      Introduction. 32

4.2      Presentation and Analysis of Data. 32

4.3      Discussion of Findings. 48

CHAPTER FIVE.. 50

SUMMARY, CONCLUSION AND RECOMMENDATION.. 50

5.1      Summary. 50

5.2      Conclusion. 51

5.3      Recommendation. 52

REFERENCES. 53

APPENDIX A: LETTER OF INTRODUCTION.. 55

APPENDIX B: QUESTIONNAIRE.. 56