ABSTRACT
The purpose of this study was to evaluate government-media relations in the Namibian public
service. This study employs a qualitative design by using two methods of data collection
namely the face-to-face interviews as well as focus group discussions. Data was collected by
means of key informant interview guides as well as focus group discussion guides. The
population of this study comprised of the 23 government Ministries and the country‘s 13 print
media houses. Data received was presented in the form of figures as well as narrative
statements. The study revealed that the attitude of public relations officers towards journalists
in Namibia remains very bad and poor and the journalist from both private and state owned
media house are treated equally by public relations officers because of their common
responsibility of informing the public. Findings from the study further indicated that public
relations officers also prevents journalist from executing their duties of reporting. The study
concluded that government at all levels in Namibia need to establish a coordinating forum
between the government and the leadership of the media. This forum can be used to
straighten out any misunderstandings that arise in the day to day relationships and also start a
new culture of mutual cooperation between journalist and public relations officers.
BETTY, N (2021). Evaluating Government-Media Relations In The Namibian Public Service. Afribary. Retrieved from https://afribary.com/works/evaluating-government-media-relations-in-the-namibian-public-service
BETTY, NDAUMA "Evaluating Government-Media Relations In The Namibian Public Service" Afribary. Afribary, 27 Apr. 2021, https://afribary.com/works/evaluating-government-media-relations-in-the-namibian-public-service. Accessed 24 Dec. 2024.
BETTY, NDAUMA . "Evaluating Government-Media Relations In The Namibian Public Service". Afribary, Afribary, 27 Apr. 2021. Web. 24 Dec. 2024. < https://afribary.com/works/evaluating-government-media-relations-in-the-namibian-public-service >.
BETTY, NDAUMA . "Evaluating Government-Media Relations In The Namibian Public Service" Afribary (2021). Accessed December 24, 2024. https://afribary.com/works/evaluating-government-media-relations-in-the-namibian-public-service