The role of crisis response strategies in protecting organization reputation is not in doubt. Crisis response strategies, or what an organization says and does after a crisis hits, are very crucial in safeguarding the legitimacy of an organization as well as protect the stakeholders from further harm. The application of these strategies is anchored on the level of attribution of crisis responsibility or simply the level of blame stakeholders attribute to an organization. Solai dam tragedy was...
The present research investigates newspaper framing of devolution as a new development concept in Kenya from 2013 to 2017. Specifically, the study examines five things: (i) The frames which newspaper journalists used in the four-year coverage of devolution; (ii) Through the lens of attribution of responsibility frame, who were the most blamed actors for the problems that faced the new development concept of devolution; (iii) Whether the coverage of devolution was framed more from an episodic ...
As a result of high internet penetration in Kenya, political discourse has slowly shifted to cyberspace effectively forming online public spheres. With this in mind, this study sought to examine themes of inclusivity, equality and problematization of issues on Twitter during the Kenyan 2016/2017 elections using the hashtag #electionske2017. The study used the public sphere theory by Jurgen Habermas to examine political conversations of Kenyans on Twitter. To accomplish this, the study applied...
ABSTRACT At the World Declaration on Education for All (EFA) made in Jomtiem, Thailand, in 1990, it was decided that there would be more involvement of parents in the education programmes, under the principle of building partnerships and mobilizing resources. One of the commitments of the Government of Kenya to this declaration is to provide policy and legal frameworks of involving the parental participation in the education of their children. However, there has public concern by the members ...
ABSTRACT The youth regardless of their social background require skills to help them earn a livelihood and participate in National development. Vocational, employability and lifelong learning skills could help out of school youth raise their self-concept and increase their chances to engage in socio economic activities and contribute positively to their personal development. Based on this premise this study intended to introduce Structured Group Based Learning Model (SGLM) and establish its e...
ABSTRACT Since independence Kenya has relied on the agriculture sector which includes livestock as a base for economic growth. Livestock Development Programme (LDP) was a Finnish programme that was initiated in Homa Bay and Ndhiwa sub-counties in 1991-2003 to address constraints in dairy cattle production. Its ultimate goal was to raise milk production and improve small scale dairy cattle farmers’ levels of living. A study to determine the extent of relationship between the LDP program...
The purpose of this study was to describe the perceived influence of gambling-related media promotions on students‟ behavioral intentions to indulge in gambling using United States International University-Africa as a case. The objectives of the study were; to determine how attitudes towards gambling related media promotions influence students‟ behavioral intention to indulge in gambling; to determine how social norms towards gambling related media influence student‟s behavioral intenti...
More than half of the world’s population now uses the Internet, making it an integral part of our everyday life. For this reason, Internet growth continues to accelerate around the world with user numbers increasing by the day. A 2017 study by ‘We are Social’ and ‘Hootsuite’ on the use of the Internet, social media and mobile throughout Africa reveals that visiting social network sites remains the most performed online activity on the Internet all over the world (Kemp, 2017). Accord...
Facebook as a social media platform has been evolving as an important tool for providing information and is widely being adapted for communication. The purpose and objective of the study was to assess the user engagement of Facebook as an administrative tool used by students and United States International University-Africa (USIU-A) for effective communication. The assessment covered the areas of transparency, access to resources, critical mass tendencies to social media engagement of USIU-A ...
There is a major gap in communication between the music industry and government bodies. This is reflected in terms of a lack of policy and institutional frameworks at a government level that stem from a lack of participation communication with members of the industry. The lack of feedback and participation in policy issues has resulted in what is essentially a ‘separation’ of need between music industry stakeholders and the government. This lack of participation communication is exemplifi...
Crisis in Nigerian higher Institutions is inevitable. So long as Universities are in existence, they are not immune to crises. Therefore, Universities must ensure they communicate to stakeholders after a crisis hits. These responses are called crisis response strategies which are basically what crisis managers do or say after a crisis. This study was done due to limited literature on cultism crisis communication in Nigeria and influences of crisis response strategies on stakeholder’s perc...
The media is a key avenue through which the general public receives health information. In the wake of the growing breast cancer pandemic in Kenya, it is crucial to understand the extent of the newspaper coverage after passing of the cancer legislation in Kenya in 2012. The purpose of this research was to investigate the extent of coverage of breast cancer in view of the cancer control continuum in two leading Kenyan newspapers between 2013 and 2016 and determine the existence of a prevention...
Active and meaningful civic participation is a distinguished feature of democratic societies. Effective civic participation can be measured by analyzing the extent to which a government creates effective participation spaces, including digital spaces, for citizens to hold them accountable on their promises. This study examined digital civic participation in Kenya with a focus on the country’s development goal, the Big Four Agenda, using the government generated hashtag, #Big4Agenda, in...
Over the last decade, digital communication has grown in importance as the number of internet users continues to grow. This growth has had an enormous implication on how brands engage with their audiences. Although both scholars and practitioners have jointly acknowledged the capabilities of the internet as a communication tool that has great potentials and advantages, there remains a scarcity of knowledge on factors affecting online engagement behaviour. This study sought to fill this gap by...
This study investigated the adoption patterns of e-newspapers by institutions of higher learning in Kenya. It focuses on the faculty of United States International University, Main Campus, and Nairobi. The specific objectives of the study were to: examine the relationship between demographic characteristics; cost of e-newspapers in contrast to print newspapers and; ease of access of e-newspapers and adoption of enewspapers by faculty of institutions of higher learning. The study adopted two t...