Mass Communication Research Papers/Topics

FAMILY PLANNING

ABSTRACT In the olden days, it was a well-known facts, that a rich and wealth man is known by the number of children and yam barns he had. (Greater in number) but recently, the reverse is the case, in that a rich and wealth man is known as a man with lesser number of children who he takes greater care of. The mass media had played a contributory role recently to educate parents in particular and the public in general of family planning programmes. This work however, is on how the mass medial...

THE ROLE OF RADIO IN MOBILIZING WOMEN IN POLITICS IN ENUGU URBAN AREAS

ABSTRACT No matter how plural a society may be, the radio should be the engineering force and vehicle for conveying political message to the women in the democratization process in which man is the pivot, it is with this background that the objectives of this study re-channeled towards metropolis for their participation in politics. The work examined factors such as medium, interpersonal communication, exposure objectivity and sycophancy to clear. Curtly determine the effective impact of the...

THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISFACTION IN A GOVERNMENT PARASTATALS

ABSTRACT The role of public relations in ENHANCING  CUSTOMERS SATISFACTION IN A GOVERNMENT PARASTATALS (A CASE STUDY) OF THE ENUGU STATE IDATER CORPORATION) is hinged on disclosing the necessity of applying public relations and the role public relations can play in rendering a satisfactory services which will not only retain customer but attract more customers to a government firm. Accordingly, customer satisfaction has to do with serving the customers in a most respectable and satisfying ma...

THE ROLE OF RADIO IN DEMOCRATIC SOCIETY (A CASE STUDY OF ENUGU NORTH LOCAL GOVERNMENT AREA)

ABSTRACT After the nation has been envisaged and deliberately manipulated by the military government in recent time, it seem the mass media (Radio) has lost or shaker in the role expected of it in a democratic society.  In recent to this development, this research work is aimed at investigating, finding and re iterating what is expected of the mass media (radio) in a democratic society. Using Enugu North as a case study and concentration was narrowed down to Radio   in order to achieve maxi...

AN ASSESSMENT OF THE EFFECTS OF TELEVISION PROGRAMMES ON YOUTHS. (A CASE STUDY OF CAMPUS CIRCUIT ON MINAJ BROADCAST INTERNATIONAL)

ABSTRACT My interest in this work its assess the effects of Television programmes on youths. Using a Minaj Broadcast international (MBI) programme Campus Circuit” as a cash study.  Television is widely acknowledged as “a powerful medium of age? The is astounding, its visual immediacy gives its audience a feeling of participation more than any other medium.    It is necessary to find out  what effects television has on youths. I want to observe the youths watching campus circuit a tele...

THE ROLE OF THE PRESS IN THE POLITICAL POLARISATION OF THE NIGERIAN NATIONAL DEVELOPMENT.

ABSTRACT This study was designed to critically examine “the role of the press in Nigeria’s polarization and National Development” The method of content analysis was adopted and also, three Nigerian daily newspaper were selected. This include, the New Nigeria Newspaper a federal Government owned newspaper published in Kaduna state,  The National concord and the champion, each being privately owned by differently individual (s) but published in Lagos. Three publications were selected per...

THE IMPACT OF TESTIMONIAL USE ON ADVERTISING EFFECTIVENESS (A CASE STUDY OF KANU NWANKWO IN PEAR MILK ADVERTISMENT)

INTRODUCTION 1.1BACKGROUND OF THE STUDY Advertising is a powerful and persuasive machine. It is an exciting, dynamic and fully challenging enterprise. It is a subject that cannot be ignored in our day-to-day life; infact “a world without advertisement is a bleak world” Awake 1988 Pg 1-6. Advertising is always ahead of us to greet us, Infact it has almost become a thorn in the flesh that the average individual cannot do without. He or she is exposed to several kinds of advertising messages...

AN ASSESSMENT OF MASS MEDIA’S ROLE IN THE CAMPAIGN AGAINST DRUG ABUSE IN NIGERIA

ABSTRACT This work was done to final  out the assessment of the mass media’s role in the campaign against  drug abuse, because drug abuse has become a serious problem  we are facing  both in Nigeria and in other parts of  the world. The objectives of this research  is to find out if drug abuse has increased crime rate in Nigeria, to find out if the mass media is performing  their functions effectively, its assessment in the campaign  against drug abuse in Nigeria and what impression...

THE ROLE OF THE BROADCASTING MEDIA IN UPLIFTING THE EDUCATIONAL SYSTEM OF ENUGU STATE. (A CASE STUDY OF ENUGU METROPOLIS )

ABSTRACT Development is the process of moving the world, of  engage in the task of self- improvement with the available is necessary, not only for all aspects  of  a person'’ development,  but also for all aspects of a nation development following this, the broadcast media are the most vital instrument for influencing the masses to either consumer or conserve.   In development  countries an issue which does not appear on television or radio does not even exist.  Here in the developme...

THE ROLE OF ESBS RADIO ON RURAL DEVELOPMENT OF OBUOFFIA AWKUNANAW IN NKANU WEST L.G.A. A CASE STUDY OF ENUGU STATE BROADCASTING SERVICE

ABSTRACT Rural development is a very important aspect in the development of a nation nd for a nation to develop  very well, it must reach the  rural dwellers and the  rural  masses  must be aware  of the developments  and for the government to reach the rural populace they have to use certain  strategy  like through  the  media or   going  to     them face to face.  THE PROJECT ‘’ THE ROLE OF ESBS  RADIO ON RURAL  DEVELOPMENT OF OBUOFFIA AWKUNANAW’’ is carried (outto...

INFORMATION TECHNOLOGY AND THE CHANGING ROLE OF MASS MEDIA IN NIGERIA

ABSTRACT In this study, the researcher examined the impact of information technology (IT) on media development in Nigeria. Towards this end, the researcher randomly selected 78 staff of radio Nigeria and the guardian newspaper to form the study sample. The 78 members of the study sample were given 78 copies of structured questionnaires to complete. Their responses were analyzed using percentages. The analyses of the responses revealed the following findings. i.The use of IT resources had pos...

THE ROLE OF MODERN TECHNOLOGY IN ACHIEVING COMMUNICATION EFFICIENCY IN NIGERIA

ABSTRACT This global modern technologies in the nineties had been such a glaring and widely exciting experience.  This leaves no body even a Thomas in doubt of what situation and trend will look like even as we are now in the 21st century. Expectedly, there will be an era of complete and total information revolutionary Age.  This period which is entire world finds themselves how is a peculiar and highly sophisticated communication age that is characterized  by a “Net-compact technology�...

HAZARDS OF JOURNALISM PROFESSION UNDER MILITARY REGIME (FROM 1993 – 1998)

ABSTRACT The core theoretical framework on which this study anchors is to assess the legal problems/dangers vis a vis others that exist with the practicing of journalism in Nigeria, under the military with particular reference to General Sani Abacha’s regime. The study revealed that journalists were arrested and detained in their thousands thereby providing little or no room for the pursuit of the TRUTH which is the hallmark of journalism profession. Sometimes they loose their lives while ...

TITLE OF THE RESEARCH WORK THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS’ SATI STATION (A CASE STUDY OF NIGERIAN AIRWAYS ENUGU )

ABSTRACT  This study is aimed at pointing out the function of pubic relations officer in customer’s satisfaction in Nigeria Airways Enugu.  Research method: The data for this study were collected through questionnaire.  Thereafter the data collected were analyzed using chi – square method (X2) =  (0  -e)                                        E    Which served to out qualitative characterizes  In the data into numerical form and relationships. The research find...

MEDIA STAFF WELFARE AND EFFECTIVE JOURNALISM IN NIGERIA A CASE STUDY OF N.U.J PRESS CENTRE ENUGU STATE CHAPTER

ABSTRACT Media staff welfare and effective journalism in Nigeria look into the problems the Nigerian Journalists face as the carry out their duties. The results of the methodology shows that the media staff are not taken good care of. The journalism in Nigeria based on what is obtainable and that the proper welfare of Nigerian journalists will ensure effectiveness in the discharge of their duties.  Journalist also should be objective and honest so as to bring journalism in Nigeria back to he...


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