Increasing consumer savings on mobile money platform; Application of behavioural economic to market survey

For some time now, marketing companies have begun to explore the benefits of Behavioural Economics in enhancing the impact of their research and application. Behavioural Economics brings to the forefront the benefits of exposing the needs of consumers with precision and allows firms to deplore their strategies accordingly. In the same vein, public policy can now use these techniques to design policies that meet the exact needs of the citizenry. This presentation is the summary of the report of a detailed market survey on Increasing consumer savings on mobile money platform, with result-tailored strategies assured of improving patronage with some level of certainty.   

Subscribe to access this work and thousands more
Report
Overall Rating

0

5 Star
(0)
4 Star
(0)
3 Star
(0)
2 Star
(0)
1 Star
(0)
APA

Bodunrin, S. (2019). Increasing consumer savings on mobile money platform; Application of behavioural economic to market survey. Afribary. Retrieved from https://afribary.com/works/increasing-consumer-savings-on-mobile-money-platform-application-of-behavioural-economic-to-market-survey

MLA 8th

Bodunrin, Samuel "Increasing consumer savings on mobile money platform; Application of behavioural economic to market survey" Afribary. Afribary, 30 Apr. 2019, https://afribary.com/works/increasing-consumer-savings-on-mobile-money-platform-application-of-behavioural-economic-to-market-survey. Accessed 29 Mar. 2024.

MLA7

Bodunrin, Samuel . "Increasing consumer savings on mobile money platform; Application of behavioural economic to market survey". Afribary, Afribary, 30 Apr. 2019. Web. 29 Mar. 2024. < https://afribary.com/works/increasing-consumer-savings-on-mobile-money-platform-application-of-behavioural-economic-to-market-survey >.

Chicago

Bodunrin, Samuel . "Increasing consumer savings on mobile money platform; Application of behavioural economic to market survey" Afribary (2019). Accessed March 29, 2024. https://afribary.com/works/increasing-consumer-savings-on-mobile-money-platform-application-of-behavioural-economic-to-market-survey

Document Details
By: Samuel Bodunrin Field: Economics Type: Seminar 35 PAGES (3396 WORDS) (pdf)