ABSTRACT
Low communal and individual participation in community development (CD) programme has become worrisome to development planners and stakeholders. This situation has been attributed in part to inappropriate usage of the radio in mobilising the people for CD, though there are several studies on the use and importance of radio in development generally. This study, therefore, examined the extent to which radio ownership, programme sponsorship and language of delivery predicts citizens‟ participation in CD in Oyo and Ogun States, Nigeria.
The study adopted the survey research design. Stratified and random sampling techniques were used to select a total of 1260 respondents comprising: 20 project officers, 73 government officials, 37 corporate public and governmental sponsors, 1120 listeners, 5 presenters and 5 producers, each from 5 radio stations in Oyo and Ogun States. Data were collected using Citizen Participation Scale (r = 0.76) and Radio Effectiveness Inventory (r = 0.81). These were complemented with four sessions of Key Informant Interviews (KII) and six sessions of Focus Group Discussion (FGD) for presenters, producers, project officers and community change agents. Three research questions were answered and three hypotheses tested at 0.05 level of significance. Data were analysed using Mean, t-test, Pearson Product Moment Correlation and Multiple regression.
Radio ownership, programme sponsorship and language of delivery significantly influenced citizens‟ participation in CD (F(3,1257) = 202.8, p
BABAWALE, I (2021). Radio Ownership, Programme Sponsorship and Language of Delivery as Predictors of Citizens’ Participation in Community Development Projects in Oyo and Ogun States, Nigeria. Afribary. Retrieved from https://afribary.com/works/radio-ownership-programme-sponsorship-and-language-of-delivery-as-predictors-of-citizens-participation-in-community-development-projects-in-oyo-and-ogun-states-nigeria
BABAWALE, ISRAEL "Radio Ownership, Programme Sponsorship and Language of Delivery as Predictors of Citizens’ Participation in Community Development Projects in Oyo and Ogun States, Nigeria" Afribary. Afribary, 17 May. 2021, https://afribary.com/works/radio-ownership-programme-sponsorship-and-language-of-delivery-as-predictors-of-citizens-participation-in-community-development-projects-in-oyo-and-ogun-states-nigeria. Accessed 25 Apr. 2024.
BABAWALE, ISRAEL . "Radio Ownership, Programme Sponsorship and Language of Delivery as Predictors of Citizens’ Participation in Community Development Projects in Oyo and Ogun States, Nigeria". Afribary, Afribary, 17 May. 2021. Web. 25 Apr. 2024. < https://afribary.com/works/radio-ownership-programme-sponsorship-and-language-of-delivery-as-predictors-of-citizens-participation-in-community-development-projects-in-oyo-and-ogun-states-nigeria >.
BABAWALE, ISRAEL . "Radio Ownership, Programme Sponsorship and Language of Delivery as Predictors of Citizens’ Participation in Community Development Projects in Oyo and Ogun States, Nigeria" Afribary (2021). Accessed April 25, 2024. https://afribary.com/works/radio-ownership-programme-sponsorship-and-language-of-delivery-as-predictors-of-citizens-participation-in-community-development-projects-in-oyo-and-ogun-states-nigeria