THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISTATION (A CASE STUDY OF NIGERIAN AIRWAYS ENUGU)

ABSTRACT
This study is aimed at pointing out the function of pubic relations officer in customer’s satisfaction in Nigeria Airways Enugu.
Research method: The data for this study were collected through questionnaire.
Thereafter the data collected were analyzed using chi – square method (X2) =  (0  -e)
Which served to out qualitative characterizes In the data into numerical form and relationships.
The research finding the essentials of public relations officer in an establishment.
The effect of public relations in promoting the image of an organization. 

TABLE OF CONTENT
Title page
Approval page
Dedication
Acknowledgement
Abstract
Table of content

CHAPTER  ONE
INTRODUCTION
1.1    Background of the study
1.2    The objectives of Nigerian Airway
1.3    Statement of research problem
1.4    Objective of the study
1.5    Significance of the study ]
1.6    Research questions
1.7    Research Hypothesis / Null Hypothesis
1.8    Conceptual of Operational Definition
1.9    Definition of terms Operational
1.10    Assumptions
1.11    Limitation of the study 

CHAPTER TWO :
REVIEW OF RELATED LIETRATURE
2.1    The origin and concept public relations
2.2    The place of public relation in an Organization
2.3    Publics
2.4    Corporate Image
2.5    Social Responsibility
2.6    The pubic relations practitioner
2.7    Summary of Literature review

CHAPTER THREE
REEARCH METHODLOGY
3.1    RESEARCH Method
3.2    Research design
3.3    Expression Instrument
3.4    Measuring Instrument
3.5    Method off data analysis

CHAPTER FOUR
4.1    Data analysis and interpretation
4.2    Table 1:  Measurement on image problem of Nigerian Enugu
4.3    Table 2: Measurement on the role played by the public relations 
4.4    Table 3 :- Measurement of the basic steps top  be taken
4.5    Table 4:- Measurement of effects of political interference
4.6    Discussion

CHAPTER FIVE
5.1    Summary and recommendation for further study
5.2    Recommendations
5.3    Conclusion
Biography

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APA

Ugwu, A. (2018). THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISTATION (A CASE STUDY OF NIGERIAN AIRWAYS ENUGU). Afribary. Retrieved from https://afribary.com/works/the-role-of-public-relations-in-enhancing-customers-satistation-a-case-study-of-nigerian-airways-enugu-5960

MLA 8th

Ugwu, Anderson "THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISTATION (A CASE STUDY OF NIGERIAN AIRWAYS ENUGU)" Afribary. Afribary, 29 Jan. 2018, https://afribary.com/works/the-role-of-public-relations-in-enhancing-customers-satistation-a-case-study-of-nigerian-airways-enugu-5960. Accessed 24 May. 2024.

MLA7

Ugwu, Anderson . "THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISTATION (A CASE STUDY OF NIGERIAN AIRWAYS ENUGU)". Afribary, Afribary, 29 Jan. 2018. Web. 24 May. 2024. < https://afribary.com/works/the-role-of-public-relations-in-enhancing-customers-satistation-a-case-study-of-nigerian-airways-enugu-5960 >.

Chicago

Ugwu, Anderson . "THE ROLE OF PUBLIC RELATIONS IN ENHANCING CUSTOMERS SATISTATION (A CASE STUDY OF NIGERIAN AIRWAYS ENUGU)" Afribary (2018). Accessed May 24, 2024. https://afribary.com/works/the-role-of-public-relations-in-enhancing-customers-satistation-a-case-study-of-nigerian-airways-enugu-5960

Document Details
Field: Mass Communication Type: Project 77 PAGES (9572 WORDS) (doc)