Application of Marketing Concept in a Non-Profit-Organization (A Case Study Of Securities And Exchange Commission Abuja)

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TABLE OF CONTENTS

Title Page                                                              i

Certification                                                         ii

Acknowledgement                                                iii

Dedication                                                            iv

Table of contents                                                 v

CHAPTER ONE

1.0    Introduction

1.1    Statement of study

1.2    Objective of study

1.3    Significant of the study

1.4    Scope and limitation of study

1.5    Limitation of study

1.6    Definition of study

CHAPTER TWO

2.0    Introduction

2.1    Meaning of marketing concept

2.2    Importance of marketing concept

2.3    Adoption process of marketing concept

2.4    Marketing concept adoption in non-profit making organization.

2.5    The component of marketing concept

2.6    Problem of marketing concept

CHAPTER THREE

3.0    Research methodology

3.1    Population / Sample size

3.2    Sampling method

3.3    Research approach

3.4    Data Collection

3.4.1 Interview

3.4.2 Questionnaire

3.5    Administering of instrument

3.6    Method of Data Presentation and analysis

CHAPTER FOUR

4.0    Data Presentation

4.1    Presentation of Data

4.2    Data Presentation and analysis of sec. operation

CHAPTER FIVE

5.0    Summary of findings

5.1    Conclusion

5.2    Recommendation

References

CHAPTER ONE

1.0    INTRODUCTION

Marketing is a crucial human invention, it embraces the activities that we engage in to satisfy our economic needs and wont and it is therefore a universal belief that the survival and expansion of a marketing organization is largely a function.

Thus, for marketing to take place, it is necessary that the following exist.

a.          Two or more parities who have unsatisfied wants

b.          Some product or services and money be exchange

c.          Some means of communication between the parties involved.

Marketing can therefore be defined as all the company strategies aimed at satisfying consumer better in the day to day marketing of their good and services. Marketing can also be defined to a lay man as the management activities creating and distributing goods and service for the satisfaction of human seeds at a profit.

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APA

Frontiers, E. & ABRAHAM, A (2021). Application of Marketing Concept in a Non-Profit-Organization (A Case Study Of Securities And Exchange Commission Abuja). Afribary. Retrieved from https://afribary.com/works/application-of-marketing-concept-in-a-non-profit-organization-a-case-study-of-securities-and-exchange-commission-abuja

MLA 8th

Frontiers, Edu, and ADEBAYO ABRAHAM "Application of Marketing Concept in a Non-Profit-Organization (A Case Study Of Securities And Exchange Commission Abuja)" Afribary. Afribary, 23 Dec. 2021, https://afribary.com/works/application-of-marketing-concept-in-a-non-profit-organization-a-case-study-of-securities-and-exchange-commission-abuja. Accessed 03 Jul. 2022.

MLA7

Frontiers, Edu, and ADEBAYO ABRAHAM . "Application of Marketing Concept in a Non-Profit-Organization (A Case Study Of Securities And Exchange Commission Abuja)". Afribary, Afribary, 23 Dec. 2021. Web. 03 Jul. 2022. < https://afribary.com/works/application-of-marketing-concept-in-a-non-profit-organization-a-case-study-of-securities-and-exchange-commission-abuja >.

Chicago

Frontiers, Edu and ABRAHAM, ADEBAYO . "Application of Marketing Concept in a Non-Profit-Organization (A Case Study Of Securities And Exchange Commission Abuja)" Afribary (2021). Accessed July 03, 2022. https://afribary.com/works/application-of-marketing-concept-in-a-non-profit-organization-a-case-study-of-securities-and-exchange-commission-abuja