Effect of Motivation on Employee Performance at Ghana Broadcasting Corporation (GBC)

ABSTRACT

It is argued that the success of every organisation depends largely on the quality of its employees and that employees are the most vital resources for the achievement of organisation goals and objectives. It was of interest to know how the employees are inspired to commit themselves to the realisation of organisational goals and objectives. Most public sector organisations are bedevilled with poor employee performance. For a variety of reasons, however, the performance and output of most public sector organization leaves much to be desired. This study is to examine the effect of motivation on the performance of employee at Ghana Broadcasting Corporation (GBC). The study found that the topmost 8 factors or indicators in the motivation of employees of GBC which were ranked as extremely high were (1) good and regular salary; (2) job security; (3) good working conditions; (4) promotion and growth in the organisation; (5) opportunity for personal growth; (6) interesting work; (7) full appreciation of work done and (8) feeling of belongingness. it was also found that the positive impact of employee motivation on an organisation in GBC are (1) quality of work; (2) high productivity; (3) survival/continuity; (4) organisational growth; (5) employee enjoy working; (6) employee job satisfaction; (7) employee loyalty to the organisation; (8) enhance corporate image and (9) boost employee morale. It was recommended that in order to improve the motivational level of the employees for them to give of their best towards achieving organisational goals, it is highly recommended that the management should provide good and regular salary to the employees.