ABSTRACT The aim of this study was to determine Sunyani residents' perceptions of Sky FM and Radio BAR news bulletins. Specifically, it was to determine which of the radio stations' news bulletins listeners perceived as more credible. The measures of credibility used were objectivity, fairness and balance. The study also sought to find out whether factors such as style of news presentation, importance of news and a listener's gender influenced credibility and preference of the news bulletins ...
ABSTRACT This research examined how much knowledge formal sector contributors of social security in the Akuapem-North Municipality have on their contributions and benefits and their agency in seeking such information. Underpinned by the knowledge gap hypothesis and Wilson’s 1996 model of information seeking behaviour, the study also sought to test if socio-demographic variables such as gender, income and age affected contributors’ level of knowledge of social security issues. Also, it exa...
ABSTRACT For emergent economies such as Ghana and much of Africa, development has become not just a central foundation but also the realpolitik of democratic governance; to the extent that scholars have described the development as a ‘civil religion’ and a ‘battle cry’ of nations. In the context of the global development trajectory, energy plays a pivotal role because of its ability to affect other sectors of human and economic progress; as illustrated by its acknowledgement in the S...
ABSTRACT This study is a quantitative content analysis of the coverage of Nana Konadu Agyeman Rawlings when she contested the then sitting president, Professor John Evans Atta Mills in 2011, for the right to lead the NDC party in the 2012 elections. Using the framing theory and liberal feminists theory as the theoretical framework, the study investigated how four newspapers — the Daily Graphic, the Daily Guide, the Ghanaian Times and the Chronicle— covered Nana Konadu Agyeman Rawlings a...
ABSTRACT Since the liberalisation of the airwaves in Ghana in the 1990s, most of the news was broadcast in English language. Currently, local language radio has gained popularity among Ghanaian audiences and has become the most preferred source of news and information. However, there have been several complaints that local language news is a deviation from the norm and is different from English language news. This study explored the similarities and differences in the news routines of the new...
ABSTRACT This study adopts a mixed method approach to interrogate how social media is being used by individuals, both experts and non-experts in the promotion of diet and exercise. Using the social cognitive theory and the uses and gratifications theory as the theoretical framework, the study investigated how Ghanaians are using the Facebook and Instagram applications in their exercise and diet promotion behaviours. The objective of the study was to find out why people join these virtual comm...
ABSTRACT This study examined how social media is used as a tool for social activism by the Occupy Flagstaff House Movement. Underpinned by the theories of technological determinism and the social network theory, the researcher interviewed three members of the leadership of Occupy Flagstaff House Movement and conducted a quantitative content analysis of the messages sent out by the movement on the social media platforms, Facebook and Twitter. The study established that the primary reasons wh...
Abstract This project examines and evaluates the campus-wide networks of five selected universities and two research institutions in Ghana. The nationwide backbone that would be needed to run these networks is also covered. Three of such backbones are identified as VRA Integrated fiber-optic backbone, New National backbone and Ghana Telecom country-wide networks. The Dwivedi and Wagner traffic model provides estimates of traffic demands based on published data on Ghana and selected education...
ABSTRACT This dissertation assessed public relations practice in Ghanaian football clubs by studying four Premier League clubs in Ghana namely; Kumasi Asante Kotoko FC, Obuasi Ashantigold FC, Accra Hearts of Oak FC and Wa All Stars FC. Underpinned by the systems and relationship management theories, the study interviewed heads of administration and public relations officers of the four clubs, leadership of supporters of the four clubs, and some media organizations. Through a qualitative metho...
ABSTRACT The contents of television programmes have different meanings for teenagers. In order to obtain an understanding of the meanings of such content for teenagers within the Madina municipality, this study examined why teenagers watched television serials, what lessons they learnt and whether they equated situations in the serials with their own real lives. The study employed a quantitative research design that surveyed 120 teenagers selected from the following areas of the Madina Munici...
ABSTRACT Newspapers play an important surveillance role in exposing all activities in society and bringing them to the attention of their patrons. In turn, public attention to these exposures and representations become the subject matter of public discussion and determination of issue salience within society. This study examined newspaper coverage of cocaine issues in Ghana by content analyzing sampled editions of the Daily Graphic and the Daily Guide in 2014. The study set out to examine th...