Research Papers/Topics in Communications And Media

Utilization Of Social Media In Þÿ U N I V E R S I T Y S T U D E N T S _ E L E C In Kenya

ABSTRACTSeveral studies have been carried out on the role of social media in politicaldemocratization where most of them based on national elections in different countries.However,little attention has been given to university students who are increasinglyutilizing social media as a way of engaging politically with aspirants, thereby influencingtheir voting patterns.Therefore,the focus of this study was to assess the utilization ofsocial media in university students elections in Kenya. Specifi...

Zimbabweans’ Goats Memes Social Media Jokes As Representation of Zimbabwean Economic and Political Problems in 2017

AbstractThe student intends to clarify or rather look deeper into social media jokes and the usage of social media as a political battlefield in Zimbabwe and Africa as a whole. The study contributes significantly to the literature on the use of social media jokes in the lobbying of “counter hegemonic public spheres” or “Subaltern public spheres” Fraser (1992) in a bid to contribute to the practice of democracy in Zimbabwe. Unlike the western literature, this study serves to contr...

The Impact Of Using Social Media As A News Reporting Platform Among Journalism Students At Maasai Mara University

ABSTRACTThe growth of the Internet has changed the way newsrooms across the world operate. At the heart of the new developments is the growing presence of traditional media of newspaper, magazines, radio and television online. Media houses have formed digital divisions solely tasked with operating their websites and social media handles. This study sought to find out how this changing technology is changing how young adults access news and information. This study picked the journalism student...

Basilwizi Trust’s Use Of Basilwizi-Bamulonga Facebook Pages As A Communication Strategy For Community Development

ABSTRACT The study focuses on Basilwizi Trust’s use of Facebook as a communication tool in communication for community development. The study endeavors to establish whether Facebook is an effective communication tool which has influence on Basilwizi Trust’s programming and it also seeks to investigate how Facebook is being used to foster community development. This research employed research methods such as interviews, archival research as well as participant observation. Employing ...

Return Migration, Space And Identity In Daniel Mandishona’s White Gods Black Demons (2009)

Abstract This study explores the relationship between return migration, space and identity in Zimbabwean Literature as exemplified by Daniel Mandishona‟s White Gods Black Demons (2009). It employs postcolonial theory in its exploration of the relationship between return migration, space and identity in Mandishona‟s text. Return migration is largely depicted as a metaphor of failure in most of the selected stories were some of the characters return to their homeland either sickly...

Great Khali or opportunist? The Herald’s framing of Kalisto Pasuwa’s coaching credentials prior to and just after guiding Dynamos FC to their historic fourth consecutive PSL championship in 2

ABSTRACT Football or soccer is the most followed sport across the globe, Zimbabwe included. It is plausible to submit that football has evolved from being a mere source leisure animating lives of millions across the world, to become both big business and an industry. While there is a significant number of studies exploring the nexus of football, politics and identity in modern Zimbabwe, studies on the interface between football and communication media are scarce. Dynamos Football Club, ...

Mobile Phone Consumption Patterns In A Farming Compound The Case Of Triangle, Tongaat Hulett Estates

ABSTRACT The study set out to investigate mobile consumption patterns in Triangle, Tongaat Hulett Estates. It sought to unravel the trends in mobile phone use amongst this community and the gratifications they derive from it. The study was informed by the uses and gratifications theory and the digital divide concept. Data was obtained through qualitative interviews and participant observation. Thematic analysis was deployed to analyse the data obtained from findings. The study found tha...

An Assessment To “Communication Strategies Used By World Vision To Alleviate Poverty In Nkayi Community” 2014-2015

 Abstract The study focused on the communication strategies used by World Vision to alleviate poverty in Nkayi community from 2014 to date. Communication is essential for every organisation to survive in its operational environment and to create a rapport and mutually understanding with the surrounding community. The study also focuses on identifying the communication strategies that are used by World to alleviate poverty. The study had to assess the effectiveness of communication ...

Dispassionate Reporting? The Construction of The Zimbabwe Men’s Cricket Team in The Herald And Dailynews

 ABSTRACT The study seeks to assess how the Zimbabwe men‟s cricket team is constructed by the two mainstream newspapers, The Herald and DailyNews. Making of or construction of reality is within the daily interactions of human in society. Society helps in shaping people‟s view of the world. Construction means making-up or “creating reality”. The Herald and DailyNews articles between January 2016 and November 2016 constructed the Zimbabwe men‟s cricket team as failures and ...

Processes and practices of online ‘alternative’ television programs in zimbabwe: the case of ruvheneko live and #thisflag thursday.

Abstract The study explores the production and distribution processes and practices of online „alternative‟ television programs in Zimbabwe using the case of two internet based television programs namely Ruvheneko Live and #ThisFlag Thursday owned by Ruvheneko Parirenyatwa and Fadzayi Mahere respectively. The study also sought to unearth how online television programs in Zimbabwe such as the ones mentioned above make money and the effect of that on their programing. The study employ...

Technologising The Village Agora How Tele Centres Set Up in Rural Area Insert The Global In The Local

AbstractThis article is based on a study conducted against the backdrop of ongoing national ICT policy formulation in Zimbabwe one point of consensus in the national debate captured in the E readiness report was the all too evident urban/rural digital divide across all sectors of the economy ranging from education.

Corporate social responsibility as an invention of public relation: A case of Econet and National Railways of Zimbabwe (NRZ)

AbstractThis article examines the relationship and relevance of CSR and PR at Econet and NRZ in Zimbabwe. Itfocuses on how CSR can be perceived by people, especially in Zimbabwe as an invention of PR. CSRwhich is modern PR is guided by reciprocity between the corporations and their publics in an effort tocreate mutual understanding and goodwill between corporations and their publics. The study is basedon two corporations namely, Econet and NRZ, whose business is immensely influenced by PR and...

Portrayal Of “Other” Christian Denominations On Christian Networks. Focus On Yadah Tv And Christ Tv

ABSTRACTThe study seeks to establish the representation of the ‘other’ in the process of creation of meaning by Pentecostal churches UFIC and PHD Ministries in Zimbabwe using Television. It explores the production processes of these Christian Television channels in the content that was broadcast on Yadah TV and Christ TV from the period from January 2015 to December 2016. The study used a qualitative research paradigm. Data was collected using in-depth interviews, observation and archival...

The Rebranding Of ZANU PF In The New Political Dispensation Between The Period Of December 2017 And March 2018: A Case Study Of ZBC News Online.

AbstractThe research seeks to explore how ZBC news online is rebranding the new political dispensation. Thus the study looks at how ZBC framed of political news in the new dispensation especially the rebranding of the Zimbabwe African Nationalism Patriotic Front (ZANU PF). The scope of the study is December 2017 to March 2018. The study is qualitative in nature as it applies the use of archival collection and interviews, Critical Discourse Analysis (CDA) and thematic analysis were applied and...

The representation of Zimbabwean liberation war chronicles in The Sunday Mail and The Patriot

ABSTRACTThis research set out to explore the role played by The Sunday Mail and The Patriot in the framing of the Liberation war chronicles from 2015 to 2016 respectively. The main argument of this research is that the two newspapers partially represent all political parties in their reportage of the Liberation war chronicles due to political obligation to the ruling party ZANU-PF. The study assessed the effects of ownership, control and funding mechanism of The Sunday Mail and The Patriot on...


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