ROLE OF MARKETING IN THE ECONOMIC DEVELOPMENT
INTRODUCTION There are many definitions of the concept of marketing and it will be an exercise in futility in trying to have a universally accepted single definition of the concept of marketing here. However, according to Mr. J.B. Ola, AGM Afribank Nig. Plc Ilupeju Branch give the definition of marketing. It can be grouped into three: According to the marketing concept According to the marketing management According to functions of marketing Marketing according to the concept is of t...
ISOLATION AND IDENTIFICATION OF MICROBES ASSOCIATED WITH SPOILAGE CANNED FOOD SOLANUM LYCOPERSICUM
ABSTRACT Lactic acid bacteria (LAB) associated with gaseous spoilage of modified – atmosphere – packaged, raw, tomato – marinated boiler meat striped were identified on the basis of a restriction fragment. Lactic acid bacteria are the dominant spoilage organisms in vacuum or modifies atmosphere – packaged meat products. Spoilage is mainly caused by lactobacillus. The activities of these organisms at stationary phase produce the compounds associated with sensory spoilage. The present s...
EFFECTS OF PERFORMANCE APPRAISAL ON EMPLOYEES' PRODUCTIVITY (A CASE STUDY OF DANGOTE FLOUR MILL)
INTRODUCTION In any evaluation of the condition necessary for the growth and survival of an organization, the role of employee performance appraisal is a strategic factor. It is believed that both the individual and the organization need to know how well actual performance is contributing to the accomplishment of the job plans, the staffing plan, and ultimately the overall strategic plan of the organization. In addition, the individual employee requires feedback relative to his or her own goa...
THE EFFECT OF MATERIAL HANDLING ON THE PROFITABILITY OF AN ORGANIZATION
INTRODUCTION Material Management, as practiced in business today, can be defined as “a confederacy of traditional material activities bound by a common idea. The idea of an integrated management approach to planning, comersion flow and distribution of products materials form the raw materials state to the finished state. (Iornum, 2007). The above definition implies that material management is generally concerned with the flow of materials from the source of supply through the production lin...
EFFECTS OF EMPLOYEES’ COMMITMENT ON ORGANIZATIONAL PRODUCTIVITY.
ABSTRACT This research on effect of employees’ commitment on organizational productivity was carried out in Ambrose Alli University (AAU), Ekpoma, Edo state, Nigeria. The aim of the study was to examine the factors that determine employee’s commitment to their job, the study also aims at finding out the relationship between motivation and employee’s commitment and the impact it has on job performance and organizational productivity. In order to achieve the objectives, three hypothese...