Business Administration Research Papers/Topics

AN INVESTIGATION INTO THE ONLINE PURCHASING BEHAVIOR OF UNIVERSITY STUDENTS IN ACCRA GRACE MWINTERO JOHNSON

ABSTRACT The desire for convenience in performing ones shopping tasks has mounted shedding more light on alternative shopping methods such as the use of the Internet for buying goods and services (online shopping). The purpose of this research is to find out factors influencing student‘s online shopping behavior. Questionnaires numbering 150 were distributed among students of Ashesi University, University of Ghana and Ghana Institute of management and Professional Studies and the response r...

INVESTIGATING THE FINANCIAL COMMITMENTS OF STUDENTS TO THE REPAYMENT OF STUDENTS LOAN IN GHANA

ABSTRACT This study sought to find out the financial repayment commitments of beneficiaries of the Student Loan Trust Fund (SLTF) in Ghana. It also assessed the practises which the student’s loan scheme is managed and operated in Ghana. In order to do this, questionnaires were distributed to beneficiaries of the SLTF and interviews with selected top management of the SLTF were conducted. Results of the research on beneficiaries of the SLTF centred on the following areas: employment status, ...

ASSESSING THE EFFICACY OF THE USE OF BRAND AMBASSADORS IN THE PROMOTION OF BANKING SERVICES IN GHANA

ABSTRACT In today’s hypercompetitive environment, more and more firms, outside the heavy, traditional marketing, Fast-Moving Consumer Goods (FMCG) industry, are investing heavily in developing and executing marketing programs to win in the marketplace. In the Ghanaian banking sector, diversity, development, and intense competition have seen many banks developing different strategies, such as employing brand ambassadors to reach their customers, deliver their services, and maintain longlasti...

The Effect of Ghana’s Free Maternal Health Care Policy on Maternal Mortality: A case study of the Nsawam Government Hospital.

ABSTRACT The study examined the effect of Ghana’s free maternal health care policy on maternal mortality using yearly records of deliveries, maternal mortality, postnatal and antenatal attendance and the amount spent on the policy. The data was obtained from the Department of the Obstetrics & Gynecology of the Nsawam Government Hospital. T-test and correlation coefficient were used for the research. Trend analysis showed a reduction in maternal mortality however, there was an insignificant ...

INTERNET FINANCIAL REPORTING: A SURVEY OF COMPANIES LISTED ON THE GHANA STOCK EXCHANGE

ABSTRACT The primary objectives of this study are to: investigate the utilization of the internet by the companies listed on the Ghana Stock exchange (GSE) for financial reporting; to determine the company characteristics that influence the information disclosure on the internet; and to investigate whether there is a difference between the firms listed in terms oftype of financial information disclosure on the internet. The methodology of the study was content analysis of corporate web sites ...

A STUDY OF THE MARKETING ACTIVITIES OF SMALL AND MEDIUM ENTERPRISES IN THE TEMA METROPOLIS

ABSTRACT This study examined the marketing activities of 156 Small and Medium Enterprises (SMEs) in the Tema metropolis. The study used primary data obtained through questionnaire. Purposive sampling was used to select the sample. Areas explored included the perception of SME owners about marketing planning, the activities they undertake in marketing their products and services, and the challenges they face in their marketing operations. Results of the study revealed that the SMEs generally p...

DETERMINANTS OF DIVIDEND PAYOUT RATIO OF FIRMS LISTED ON THE GHANA STOCK EXCHANGE

ABSTRACT Profitability has always been considered as a primary indicator of dividend payout ratio. There are numerous factors other than profitability that affect dividend decisions of an organization, namely, earning per share, current ratio, debt to equity ratio and price to book ratio. Available literature suggests that dividend payout ratio is positively related to profits, cash flows and it has inverse relationship with debt to equity, retention ratio and price to book ratio. This disser...

FINANCIAL LITERACY AND SAVING BEHAVIOUR AMONG TEACHING AND NON-TEACHING STAFF OF SWEDRU SCHOOL OF BUSINESS

ABSTRACT The aim of this study was to compare the financial literacy and saving behaviour among teaching and non-teaching staff of Swedru School of Business. A total of 194 staff comprising of one hundred and twenty-five (125) teaching staff and sixty-nine (69) non-teaching staff were selected for the study. Data was collected through the use of questionnaire. Based on the findings it was established that teaching staff exhibited knowledge on personal finance and knowledge on insurance than n...

EXAMINING THE EFFECTIVENESS OF TRAINING AND DEVELOPMENT PROGRAMMES AMONG MANAGEMENT STAFFS AT TAKORADI POLYTECHNIC

ABSTRACT One way of improving the effectiveness of employees for greater performance is effective training and development. The main aim of this study was to assess the effectiveness of training and development programmes in Takoradi Polytechnic. The study solicited and analyzed responses from 120 Staff of the Polytechnic. Descriptive statistics were conducted including the description of the respondents’ gender, age, position etc. In addition, the study employed a 25-item instrument on tra...

INVESTIGATING JOB SATISFACTION OF CAREGIVERS AT THE SOS CHILDREN’S VILLAGE (TEMA) AND OSU CHILDREN’S HOME

ABSTRACT This dissertation investigated the extent to which caregivers at the SOS Children’s Village and Osu Children’s Home are satisfied with their jobs. The theory guiding this study is Herzberg’s two factor theory which proposes that the factors that cause satisfaction are distinctly different from factors that cause dissatisfaction hence the hygiene and motivation factors. Through surveys and interaction with the caregivers at the two institutional homes, it was established that to...

RECYCLING AS A STRATEGY FOR REVENUE GENERATION AND MUNICIPAL PLASTIC WASTE MANAGEMENT: THE CASE OF ACCRA METROPOLITAN AREA

ABSTRACT The rapid growth of Accra and its associated increase in consumption have resulted in the generation of a large amount of solid waste, especially plastic waste. In fact, 300 metric tonnes of plastic waste is generated in Accra daily. However, only 5% of this waste is recycled. As a result, the Accra Metropolitan Assembly (AMA) is confronted with the problem of managing this waste as dumping, burning and the use of landfills are methods that are not environmentally sustainable. The go...

Will the free Senior High School policy reduce poverty in Ghana?

ABSTRACT Several government policies have been implemented in the quest to enhancing educational access in Ghana. A recent one is the free SHS system that was introduced in 2017. The goal of the free SHS system is to reduce poverty by eliminating household need to pay fees for senior high education, especially for the poor who it had been shown are not accessing education because of the costs. This paper investigated whether the free SHS system will reduce poverty in Ghana. Using 2017 cross-s...

THE IMPACT OF WORKSPACE DESIGN ON SERVICE QUALITY

Abstract This study was conducted to understand the relationship between workspace design and service quality and to find out whether the delivery of good quality service is affected by the design of a workspace. This was done by studying four salons; Angels Beauty Salon, Lily’s Salon and Beauty Bank. The theoretical framework used in this study was adopted from Bitner’s work, “A framework for Understanding Environment – User Relationships in Service Organisations,” (1992). Through ...

FACTORS INFLUENCING EMPLOYER DESIRABILITY AMONGST PROSPECTIVE AND CURRENT EMPLOYEES

Abstract Globalization, pressure for speed and innovation, and growing competition for talented workers have given organizations added incentives to review their employee relations strategies in order to attract, motivate and retain the workforce that will help them to be successful (Joo & Mclean, 2006). This study investigated the factors that Ghanaian organizations need to employ in their human resource management practices in order to set themselves apart from their competitors and be reco...

THE USE OF VISUAL ADVERTISEMENT IN GAINING A COMPETITIVE ADVANTAGE: A STUDY OF THE MOBILE TELECOMMUNICATION INDUSTRY IN GHANA

ABSTRACT The main focus of the study is to find out how mobile telecommunication providers use visual adverts to gain a competitive advantage. To understand visual advertising and how it affects the consumers‟ choice of mobile phone brand, it is important to examine the mechanisms used to capture the consumers‟ attention and to understand the specific part of the adverts that appeal to the consumers. The survey results generated useful insights on this subject matter. Questionnaires to cu...


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