The interface between mango value chain analysis and the socioeconomic determinants.

The study focused on a value chain analysis geared towards identifying the various, processes, inputs and major players in the mango value chain system. Data was collected from the main actors in the mango value chain at different segments including input suppliers, producers, traders and consumers using a structured questionnaire. The sampling method employed included stratification of respondents on the basis of functional roles of the various actors followed by a Sequential random sample of the requisite number of respondents per segment. Data and information collected were cleaned and coded for electronic entry and analysis. The Statistical Package for Social Sciences (SPSS) and Microsoft Excel were employed to generate basic descriptive statistics including frequencies, percentages, z - scores, chi - squares, standard deviations and minimum and maximum levels as well as the means. These were used to organize the data for in depth analysis and presentation. Results showed that important socio- economic determinants of the functional roles of actors in the various mango chain segments included income, education, age, gender, farm size or size of business operation. These variables influence the agribusiness uptake pathways impended in mango value chain and therefore their importance in policy formulation and technology recommendation domains.