Research Papers/Topics in Mass Communication

A Study of the Influence of Home Movies on the Dressing Patterns of Students of Tertiary Institutions in Abia State

ABSTRACT This study, The Influence of Home Movies on the Dressing Patterns of Students of Tertiary Institutions in Abia state, notes that home movies mediate in the culture of students of tertiary institutions in Abia state especially as it relates to their dressing patterns. Research has shown that, Movies, like books, are important medium of cultural transmission and socialization. Thus, the concern on media Influence has led t...

Assessment of Community Relations Strategies for Promoting Harmony Between Organisations and Their Host Communities: A Study of Peace Mass Transit Limited, Nsukka

ABSTRACTThe effectiveness of community relations strategies can only be achieved when the management recognizes ways its organization can have a good relationship with the local community and the extent of reciprocal independence which will help to establish social balance. This study was aimed at assessing community relations strategies for promoting harmony between organizations and their host communities: A study of Peace Mass Transit Limited, Nsukka. The researcher adopted the survey meth...

Assessment of Traditional Communication in Community Development: A Study of Mkpat Enin Local Government Area

ABSTRACTThe study was on the “Assessment of traditional communication in community development of Mkpat Enin Local Government Area. The objective of this study were to ascertain if traditional forms of communications are still used in Mkpat Enin Local Government Area, to identify the forms of traditional communication, to enhance development of Mkpat Enin Local Government Area; to identify the challenges of traditional forms of communication in community development. Research design ...

Assessing Social Media Perception by Nigerian Graduates: A Study of Godfrey Okoye University

Abstract The study seeks to assess the social media perception and usage among students of Nigerian universities. Three research questions guided the study. A survey research design was adopted for the study. The population for the study is 1816. The sample size of the study was drawn using Wimmer and Dominic to get 451. 451 copies of the questionnaire were distributed and 317 copies of the questionnaire were returned. Data was gotten from both the primary source and secondary source...

Gender Disparity As A Hinderance To Women's Access To Employment And Decision Making In Newspaper Media.

This study is aimed at ensuring the media leads by example and practices good governance, which is gender sensitive in order that gender equality is realized in all spheres of the society. This study was confined to Kisumu, the third largest city of Kenya. It has a population of about 700,000, where women make up 75%. The commonly spoken native language is Luo, Kiswahili and English are national and official languages respectively. The key economic activity here is fishing besides litt...

Electronic Media And Domestic Violence In Uganda A Case Study Of Bukedde Television

ABSTRACT The research was carried out successfully from Bukedde television. The purpose of the study was to assess and know how the media especially electric media has helped to curb down violence in Uganda. The specific objectives were to examine the role of electronic media in the curbing down violence in Uganda and how media has curbed down violence, to know the factors that have led to violence in Uganda today, to know the effect of violence shown on media to public, to ascertai...

The Impact Of Privatization Of Mass Media In Tanzania 1a Case Study Newspaper Industry

ABSTRACTIn some of the developing countries with Tanzania among them, mass media has taken a new turn. What they carry, political and necessary management changes that have occurred are t he main development of mass media. What they carry now is determined by a rather crusadic role in the developing of their respective commodities. In a country where there are diseases, poverty and ignorance, it will be catastrophic if the mass media were left on their own to print and broadcast as the...

An Electronic Records And Document Management System For Health Services

Mulago Hospital has adopted new technologies that promise to provide significant cost savings and productivity improvements. A by-product of the adoption of this new technology is that business transactions and business decisions are being made electronically. Business records are being created, disseminated and stored in electronic format. The use of these new technologies has improved Mulago 's capacity to respond to customer queries and has generally reduced the time required to condu...

The Portrayal Of Women Through Television Advertising.A Comparative Annalysis Of Adverts Aired On The Kenyan Tv Media

ABSTRACT There has been research done before on advertising, hov.-rever this has only been done on print and broadcast journalism. This research therefore attempts to find out how women are portrayed through television advertising, in Kenya. 

Media And Hiv/Aids Awareness In Institutions Of Higher Learning Case Study: Kampala International University

The main purpose of this study was to investigate the AIDS epidemic and learn the contribution made by the media in the prevention in the spread of the disease in institutions of higher learning. It's clear that AIDS has swept out the labor force in the society and there is need therefore to increase awareness campaigns to prevent further mortality.The findings of the study revealed that stigma and discrimination undermine the efforts put in by the media in awareness creat...

Media Freedom In Kenya Case Study The Daily Nation Newspaper

After the expulsion of the colonies and Kenya being declared as an independent state. It was the hopes and desire of the majority that a renewed era of governance characterized by the right to information and many promises the new government came up with.This however did not come as soon as the media practitioners and journalist had hoped. Not much had changed even after fifteen years of self governance under President Jomo Kenyatta. The assuming of power by President...

The Role Of The Media In Promoting And Protecting Human Rights In Uganda: A Case Study Of Nation Television (Ntv)

ABSTRACT The research on “the role of the media in protecting and promoting human rights in Uganda” was conducted in Nation Television (NTV). The research was guided by the objectives of the study which included; finding out how the electronic media has promoted human rights in Uganda; establishing the challenges faced by the media in promoting human rights in Uganda, and finding out the ways how the media can better promote human rights in Uganda. The findings of the research ...

The Media And The Coverage Of National Elections In Kenya; A Case Study Of Ramogi Fm In Kisumu Town, Kenya (2007-2008)

ABSTRACT The researcher was prompted to find out the role of media particularly the community radio stations, if they really report election events like mobilization of voter registration, influence on choices of parties, holding opinion polls, candidate interviews, and party advertisements during national elections in Kenya. The research was carried out with the following objectives which were to examine the media in the coverage of national elections in Kisumu District of Kenya. To ...

Influence Of Televdsion Advert~Sment To Audiences On Fash~On: A Case Study Of Urban Tn ~N Central Uganda Kampala District

ABSTRACT The study assessed the influence of television advertising to the audience on fashion. The objectives of the study include; establishing the management techniques used by television advertisers to influence the audience; to assess the outcomes of television advertising; find out possible solutions to the negative outcomes of television advertising among others. The research employed descriptive research approach where simple random sampling technique was used to get the sample ...

The Role Of The Media In Addressing Slum Violence In Kenya A Case Study Of Kibera Slum In Nairobi Kenya

ABSTRACT One of the major problem facing modem cities and countries is the slum issues. Many sociologists gave come up with some models on how to address the biting slum problem but either their ideas have fallen on the deaf ears of the leaders or the suggestions entirely depend on the government to implement rather than using other bodies plus the people of the slum themselves. I therefore thought it wise to find a workable solution that will give the slum some positive publicity and ...


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