Abstract This research explores how Ashesi Students Council (ASC) can effectively manage campus events to improve students’ social life. The purpose of this study is to unearth how ASC can use events to create a sustainable vibrant campus with socially active students. Ashesi University College has student owned campus activities where most events are organized and run by the students themselves. In as much as they are working towards creating a vibrant campus, there is still low attendance...
Abstract Ghana Stock Exchange is performing well and with the development of the private sector, more firms would need long-term capital to expand operations, and the exchange could be a good source of raising long-term capital for expansions. The purpose of this research is to explore the factors that account for the low equity listing on the Ghana Stock Exchange and measures that can be employed to attract firms to list. This study is exploratory in nature and data was collected through int...
ABSTRACT Even though, the SME sector plays a major role in the development of the Ghanaian economy, yet they are faced with huge challenges including inadequate financing and poor working capital management. Working capital management is expected to enhance the profitability and liquidity of enterprises. The aim of this study is to explore the working capital management practices of SMEs using inventory and trade credit as factors. The study was qualitative (descriptive) using structured ques...
ABSTRACT Micro, small and medium size enterprises (MSMEs) have been identified as promoters of economic growth in the country. However, most managers of these MSMEs are unwilling to commit necessary resources towards market oriented activities because they have insufficient funds. Individual internet usage in Ghana has also increased from 5.44% in 2009 to 17.11% in 2012 and Facebook was the most visited website in Africa. The paper identifies the extent to which social media is a beneficial a...
ABSTRACT For several decades, Ghana has faced an increasing housing deficit. As population is expected to grow in the coming years, so is the housing deficit, if the right measures are not put in place. Following this, the study sought to gather information from relevant stakeholders in the housing industry on the key factors influencing the housing deficit. Thereafter, ways of addressing the deficit were discussed and proposed. To achieve the objectives of the study, the following research q...
EXECUTIVE SUMMARY Azures Pre-school aims to prepare its students to excel as young leaders of tomorrow by combining an exclusive collegiate-based curriculum tailored specifically for children with enhanced, first class child care services. Unlike their competitors, they offer advanced technology programs, after-school tutoring, and activities such as arts and crafts, dance, theatre and gymnastics, all in one location. This is a services marketing plan for Azures Pre-school. Their target custo...
EXECUTIVE SUMMARY American Premium Enterprise Limited is a company which operates department stores in five different locations in Accra. The company sells both convenience and shopping products like groceries, furniture, paints and home appliances to consumers living in Accra. Thus, the primary objective of this Applied Project is to identify a major problem that the headquarters of American Premium Enterprise Limited faces and design an appropriate solution that tackles the problem. Americ...
ABSTRACT Companies are increasingly looking to employ the best talents to keep up in a rapidly changing business environment and to drive their strategies to achieve long-term growth. As a result of the high cost of recruiting from the mature and already existing labour pool to meet this need, many companies are reaching into the graduate employment market to recruit high potential fresh talent that can be groomed to occupy key positions. As the graduate employment market becomes more and mo...
ABSTRACT Family businesses, many of which fall within the Small and Medium Enterprises (SMEs), are the center of growth in developing countriessuch as Ghana as they contribute significantly to the Gross Domestic Product (GDP), promote employment opportunities and serve as a means of alleviating poverty. Despite being the center of growth in developing countries, most family businesses rarely have a successful transition from one generation to the next. Majority of research done on family busi...
ABSTRACT Over the past ten years, the number of foreign banks in Ghana seems to be increasing at a very fast pace and it appears this will not slow down anytime soon. The purpose of this study is to investigate the effect of foreign bank presence on local banks and banking innovation. The study was exploratory in nature and employed primary data to draw its conclusions. Purposive sampling methods such as expert sampling and snowballing were used to identify the participants of the research. T...
ABSTRACT Organizational stress continues to be a problem in many companies worldwide. This study examined organizational stress and its related costs to employers. Organizational stress was defined as the response from individuals when presented with tasks beyond their ability at work and the cost is that which employers incur in managing stress and as a result of the presence of stress itself. To aid the study, the works of Hoel et al. (2001), Brun (2006) and Tangri (2003) were addressed in ...
EXECUTIVE SUMMARY Akroma Plaza Hotel has had to step up its service delivery efforts to be able to adequately deliver on its core mandate of service delivery as a hospitality establishment. The purpose of this project is to aid the hotel in the provision of unparalleled service delivery in the face of increasing customer expectations by proposing a structured employee training and development strategy. Ghana’s hospitality industry has been described as one of the major emerging markets in A...
ABSTRACT Emels Ghana Ltd is a start-up all-naturals cosmetic retail store which seeks to provide clients with organic cosmetic products aimed at providing the skin and hair the essential nutrients to promote growth. The purpose of this project is to aid Emels generate a simple and efficient inventory management system that would help solve its ineffective and complicated method of tracking inventory. This problem was deduced from constant interactions with the owners, who indicated that despi...
ABSTRACT Ghana’s government places a lot of emphasis on promoting goods produced in the country as a method of moving its country towards the goal of being an industrialized economy. Efforts made to promote the use and purchase of goods produced in Ghana include the launch of the made-in-Ghana campaign and logo in 2014 by the country’s Trade Ministry. Even though the government has made several attempts to promote the use and purchase of made-in-Ghana goods, research shows that most of th...
ABSTRACT Economists believe that human capital is necessary for development. This has resulted in a focus on the expansion of not just tertiary and secondary education, but also vocational education, and the use of manpower planning, as far as the Asian tigers are concerned (Taiwan, Republic of Korea, Hong Kong and Singapore) (Harris, 1996). Taking a cue from successful outcomes in Asia, this study therefore sought to find out how technical and vocational education has impacted youth unemploy...