TABLE OF CONTENTS ...................................... ,. .......................... ., ............. V LfST OF TAGLES ....................................................................................... VI LIST OF FIGURES .................................................................................... VII ACRON'i'ivfS ............................................................. : ................................ VII I ABSTRACT ..........................................................
BLE OF CONTENTSDECLARATIONAPPROVALDEDICATIONACKNOWLEDGEMENT ivLIST OF TABLESLIST OF ACRONYMS viTABLE OF CONTENTS viiABSTRACT xiChAPTER ONE 1INTRODUCTION 11 .0 Introduction 11.1 Background ofthe study 11. 1 .1 Historical background Perspective 11. 1 .2 Theoretical perspective 61.1.3 Conceptual perspective 61.1.4 Contextual perspective 71.2 Statement of the Problem 81 .3 Purpose of the study 81 .4 Specific objectives 81.5 Research Question 91.6 Scope ofthe Study 91 .6.1 Geographical scope 91.6....
TABLE OF CONTENTS DECLARATION ............................................................................................................................ i APPROVAL .................................................................................................................................. ii DEDICATION .............................................................................................................................. iii ACKNOWLEDGEMENT ..........................................
TABLE OF CONTENTSContentsDECLA~TION APPROVALDEDICATIONACKNOWLEDGEMENT TABLE OF CONTENTSLIST OF TABLES ixABBREVIATIONSABST~CTCHAPTER ONES IINTRODUCTION 11.0 Introductjoj~ 11.1 Background of the study 11.2. Statement ofthe problem 31.3. Purpose ofthe study 41.4 Objectives ofthe study 41.5 Research questioi~s 41.6 Scope ofthe study1.6.1 Content scope1.6.2. Geographical scope1.6.3 Time scope1.7 Significance ofthe study1.8 Definition ofkey terms 61.9 Conceptual Framework 7CHAPTER TWO 8LITERATURE R...
TABLE OF CONTENTSDECLARATION . iAPPROVAL iiDEDICATION iiiACKNOWLEDGEMENT ivLIST OF TABLES vLIST OF FIGURES viLIST OF ACRONYMS viiTABLE OF CONTENTS viiiABSTRACT xiiiCFIAPTER ONE 1INTRODUCTiON 11 .0 Introduction 11 . 1 Background to the study 11.1 .1 Historical background Perspective 11 1 .2 Theoretical perspective 5.1 .3 Conceptual perspective 51.1.4 Contextual perspective 71.2 Statement ofthe Probleim 71.3 Purpose of the study 81.4 Objectives of the study 81.5 Research questions 81.6 Research...
TABLE OF CONTENTS Cover Page ...................................................................................................................................... i Title Page ........................................................................................................................................ ii Declaration ...................................................................................................................................... iii Approval .......................
TABLE OF CONTENTSDECLARATION .................................... .. .......................................................... iAPPROVAL ..................................... ............................................................... iiDEDICATION ..................................... ............................................................ iiiACKNOWLEDGEMENT .................................................................................... ivTABLE OF CONTENTS ........................
ABSTRACT This study assessed the relationship between customer care and customer retention a case of MTN -Uganda. The research was based on the bucket-mouth theory of customer retention. The general objective of the research was to investigate the relationship between customer care and customer retention. The specific objective were; to determine the effect of customer care in MTN Kampala district, to determine forms of customer care being used in MTN, to establish ways of how to retain custo...
TABLE OF CONTENTSDECLARATIONAPPROVALDEDICATIONACKNOWLEDGEMENT ivTABLE OF CONTENTS VLIST OF ACRONYMS XiABSTRACT xiiCHAPTER ONE 11.0 Introduction 11.1 Background of the study I1.1 .1 Historical perspective.1.2 Theoretical perspective 21 .1 .3 Contextual Background 31.2 Statement of the Problem 41.3 Purpose of the study 41.4 Research Objectives 51.5 Research Questions 51.6 Hypothesis 51.7 Scope of the Study 51.7.1 Geographical scope 51.7.3 Content Scope 61.8 Time scope 61.9 Significance of the s...
TABLE OF CONTENTSDECLARATION .......................................................................................................... iACIZNOWLEGMENTS ............................................................................................. iiDEDICATION ........................................................................................................... iiiABBREVIATION AND ACRONYMS .................................................................... .ivTABLE OF CONTENTS .............
TABLE OF CONTENTSDECLARATIONAPPROVAL iiDEDICATION iiiACKNOWLEDGEMENT ivTABLE OF CONTENTS vLIST OF TABLES viiiABSTRACT ixCHAPTER ONE 1INTRODUCTION 11.0 Introduction 11.1 Background of the study 11.2 Statement of the problem 21.3 General objective 31.4 Specific Objectives 31.5 Research questions 31.6. Scope of the study 41.6.1 Content scope 41.6.2 Geographical scope 41.6.3 Time scope 41.7 Significance of the study 4VCHAPTER TWO .5LITERATURE REVIEW 52.0 Introduction 52.1 Definitions of working c...
TABLE OF CONTENTSDECLARATION ............................................................................................................................. iAPPROVAL ................................................................................................................................... iiDEDICATION ............................................................................................................................... iiiTABLE OF CONTENTS .........................................
TABLE OF CONTENTSDECLARATION ........................................................................................................................ iAPPROV AL ............................................................................................................................... iiDEDICATION ......................................................................................................................... iiiACKNOWLEDGEMENT .........................................................
ABSTRACT The study aims at assessing factors influencing consumer-buying behaviour of milk consumers in Tanzania a case study of Kinondoni district. It aims at investigating consumers' awareness on importance of milk for their health; and determining the impact of quality, distance from source of supply and socio-cultural factors on milk consumption. The data for the study were collected and through questionnaires and interview to a random selected sample of 83 individuals in fourteen wards o...
TABLE OF CONTENTSDECLARATION ........................................................................................ . . .... iAPPROVAL ....................................................................................................................................... iiDEDICATION ................................................................................................................................... iiiACKNOWLEDGEMENT ...............................................................