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A PRAGMATIC INVESTIGATION OF LANGUAGE USE IN HIV/ AIDS SOCIAL MANAGEMENT ADVERTISEMENTS IN OGUN STATE, NIGERIA

ABSTRACT Studies on the social management of HIV and AIDS in Nigeria have focused on how awareness about HIV and AIDS has been created through electronic media campaigns and organised interpersonal communication. These studies have not investigated context constrained language use in the advertisements on the disease despite the wide coverage and potential effectiveness of these advertisements in the public sensitisation about HIV and AIDS. This study, therefore, investigated the pragmatic f...

PUBLIC PERCEPTION OF THE INFLUENCE OF SOCIAL MEDIA IN THE FIGHT AGAINST CORRUPTION IN NIGERIA.

The study, examine public perception of social media contribution in the fight against corruption, the Idealistic theory, was  used in this research study, as different philosophies  of  scholars review ,is noted to make this research concrete , observed to examine , the public perception ,in Corruption, as news information is being neglected .  the magic bullet theory, creates a strong effect in the media influence .The social media, has played an effective role ,in disseminating and eva...

Public Perception Of The Influence Of Social Media In The Fight Against Corruption In Nigeria.

ABSTRACT The study, examine public perception of social media contribution in the fight against corruption, the Idealistic theory, was  used in this research study, as different philosophies  of  scholars review ,is noted to make this research concrete , observed to examine , the public perception ,in Corruption, as news information is being neglected .  the magic bullet theory, creates a strong effect in the media influence .The social media, has played an effective role ,in disseminati...

Impact Of Social Media Influencers On Social Brand Communication For Kenyan Tech Brands On Instagram

More than half of the world’s population now uses the Internet, making it an integral part of our everyday life. For this reason, Internet growth continues to accelerate around the world with user numbers increasing by the day. A 2017 study by ‘We are Social’ and ‘Hootsuite’ on the use of the Internet, social media and mobile throughout Africa reveals that visiting social network sites remains the most performed online activity on the Internet all over the world (Kemp, 2017). Accord...

GHANA’S 2016 PRESIDENTIAL ELECTION: A STUDY OF ELECTORAL CAMPAIGNS IN THE AGE OF SOCIAL MEDIA.

ABSTRACT Political Parties across the world have in recent time’s integrated social media as part of their campaign strategy to woo voters online. This is because social media has proven to be an effective medium for electoral communication given its several features like photo sharing, status update, tags, post sharing, likes, live videos, video sharing among others. Most importantly, social media facilitates access to political information and its networked structure enables users to crea...

CAMBRIDGE ANALYTICA SCANDAL, EFFECTS ON DATA-PRIVACY IN SOCIAL MEDIA

The Cambridge Analytica data scandal has sparked a widespread privacy debate and put Facebook in the eye of a PR storm. Automatically this raises questions from an advertisers perspective. ‘Should we gear up for an audience decrease and reshuffle budget?’ Not really. No advertiser data has been affected and this is mainly an issue on user level, so Facebook already implemented actions to solidify the privacy of its users which is a benefit for advertisers too. It was a former staff member...

The Influence Of Social Media On Sexual Behaviors Among Students Of Cape Coast Technical University

Introduction: Social media are the collection of online communications channels dedicated to community- based input, interactions, content sharing and collaboration across people Elephant, (2011). Social media has become a routine way of life for most people. Students search for all kind of means to solve sexual challenges that they face. Most of them get their source of information through social media. Studies have shown that social media have an influence on sexual behaviors of young ...

Social Media as a Platform for Political Information: A Survey of University of Ghana Students

ABSTRACT  This study examined how social media is being used as a platform for political information. The study was guided by three main objectives: (i) to find out the extent to which University of Ghana students use social media as a platform for accessing political information, (ii) to investigate the preferred communication channels used in accessing political information, (iii) to understand whether University of Ghana students view social media as a credible and reliable platform for p...

An Analysis Of The Impact Of Social Media As An Instrument Of Promoting Democratic Governace In Zimbabwe During The Period 2013-2016

ABSTRACT The research presents an analysis of the impact of social media as an instrument of promoting democratic governance in Zimbabwe during the period 2013-2016. Social media is a young phenomenon which has influenced the political, socio-economic sphere in the world. The background of the study gives a chronological history of social media in Zimbabwe. Social media websites such as facebook,twitter,youtube and various online blogs have arguably given a voice to individuals that would not...

Media Coverage Of Political Conflicts Influncing Peace Building In Selected Hotspots In Kenya Since 2007 Elections

vii ABSTRACT Since the 2007/008 Post-Election Violence (PEV),media coverage on political conflict has remained a complex yet intriguing issue to unbridle more especially on the Kenyan peace-building landscape .By and large, it has proved to be an elusive concept, globally, continentally, regionally, transnationally and locally. Many scholars have written on the effects media has on conflict situations in Africa particularly on how media fuels conflict. However, the literature on conflict and ...

Social Media And Family Relationship In Abuja City

ABSTRACT This study x-rayed the relationship between social media and family relationship. Social media are communication platforms evolved by the technological revolutions of the 21st century where users of the channels log on to the Internet to chat and send pictures. These platforms included but not limited to Facebook, Twitter, Skype, Telegram and Instagram. There is a grmving impression that physical interactions and communications which helped to bond the ties of families members are fa...

THE EFFECT OF SOCIAL NETWORKS ON THE BEHAVIOUR OF SECONDARY SCHOOL STUDENT: A CASE STUDY OF MERCY MODEL SCHOOLS, ILAPORU-IJEBU

ABSTRACT This inquiry examined theEffect of Social Networks on the Behaviour of Secondary School Students in Mercy Model Schools, Ilaporu-Ijebu of Ogun State, Nigeria. It investigated the Risk that comes with use of Social Network on the Secondary School Students in Mercy Model Schools. The study made use of descriptive survey research. The population consisted of all the students in Mercy Model Schools which preliminary investigation put at 200 students. The sample size is comprised of 96 ...

Social Media: Towards the Realisation of A Global Stance for the African Voice

Social media usage has presented another platform for the African voice to be heard all over the world; with social media African people have the medium to tell their own story to the world. Thus, this paper aims at examining how technologically framed social media articulations have contributed to the realization of a global stance for the African voice. Key Words: Africa, social media, Internet, African story, global influence.

AN ABSORPTIVE CAPACITY PERSPECTIVE OF ORGANIZATIONAL LEARNING THROUGH SOCIAL MEDIA: EVIDENCE FROM THE GHANAIAN FASHION INDUSTRY

ABSTRACT  Learning is key to the advancement of organizations. Organizations that learn have the tendency to adapt to change better than organizations which do not learn. Organizational learning can be facilitated by social media, which is a component of Web 2.0 technologies. Social media is composed of tools, applications and web applications, which have the potential of absorbing external knowledge. The Absorptive Capacity Theory was used as the theoretical lens for this study to help...

The Influence of New Media on Social Life of Nigeria Youth (A Study of Godfrey Okoye University Students)

This research exercise is on the influence of new media in social life of Nigeria youth; in Godfrey Okoye University students. The research study adopted the media systems dependency theory as the theoretical framework for this study. The method used for this study was survey research method, with the population of 1640 students and a sample size of 311 students. The study revealed that over 68% of Nigerian youth log in on social media at least four to six times in a week and that over 80% of...


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