ACCOUNTING FOR PUBLIC RELATION EXPENSES IN NIGERIA COPORATED ORGANIZATION

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1.0INTRUDUCTION

Public relation is the act of communication, which is applied to any sort of organization commercial or non-commercial. That is why is for bigger than advertising or marketing.

It could also said to be the whole book of the world religion contain form of public relations that ancient scribed were seeking to create an understanding of their faith.

Today at airport world’s airline recognized by their logos and by the dress of their crew and other staff, this is often called corporate identity.

Also, Public relation practice is the planned and sustained effort to establish and maintain good will mutual understanding.

Furthermore, public relation practices are the act and social science of analysis trends; predict their consequences, consoling organization leader and implementing planned programme of action, which will serve both the organization and public interest.

The definition also embraces the public affair and social science aspect of an organization.

OVERVIEW OF ACCOUNTING FOR PUBLIC RELATION EXPENSES IN NIGERIA CORPORATE ORGANIZATION.

This Chapter will review related literature regarding Accounting for Public relation expenses in Nigeria Corporate organization and also the activities of public relation manager will be dealt with.

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ACCOUNTING FOR PUBLIC RELATION EXPENSES IN NIGERIA COPORATED ORGANIZATION

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