Mass Communication Research Papers/Topics

AUDIENCE PERCEPTION OF THE PUNCH NEWSPAPER CARTOONS: A STUDY OF CARITAS UNIVERSITY.

AbstractCartoons have more recently become a prominent feature in newspapers. An increasing number of publishers and editors have realised its relevance and are beginning to exploit its full potentials. Despite its usefulness and popularity which is assuming a viral dimension in many media houses, one wonders, as replete and common place as these cartoons are in newspapers, do they command the attention, let alone the readership of the reading audience? Hence, this researcher sought to know t...

THE ATTITUDE OF CARITAS FEMALE MASS COMMUNICATION STUDENTS TOWARDS JOURNALISM AS A CAREER.

AbstractJournalism is the collection, preparation and distribution of News and related commentary and feature materials through such media as pamphlet, News letter, magazines, radio, motion pictures, television, Bill Boards the internet and Books.Journalism according to World Book encyclopedia (Vol. 11) is the profession of recording events they maybe of interest to the public. It is therefore both World-wide in scope and as limited as the territory covered by the smallest weekly paper. Men a...

ANALYSIS COMPARATIVE OF THE PERFORMANCE OF JOURNALISTS IN GOVERNMENT AND PRIVATE OWNED MEDIA ORGANISATIONS.

ABSTRACTThis research work is aimed at finding the journalist that is freer between those in private and government owned media organizations, using Ray-power and FRCN Enugu as a focus, to achieve maximum and accurate findings. The researcher made use of survey design. To gather necessary information, copies of questionnaire were administered and retrieved from the respondents who were randomly selected and also personal interview was conducted, the findings show that the journalists in gover...

THE USE OF STATE BROADCAST MEDIA AS PROPAGANDA MACHINERY BY STATE GOVERNMENT

ABSTRACT  In several quarters, there have been allegation making round, that state governments use their state Broadcast media as propaganda machinery. The focus is to investigate such allegation using Enugu State Broadcasting Service (ESBS) radio/TV as a case study. The study was based on critical theory by staurt Hall. The theory views the means by which the “haves of society gain the willing support of the “have nots” to maintain the status quo. The study uses empirical method ob...

THE ROLE OF RADIO AND INTER-PERSONAL COMMUNICATION IN ERADICATION OF MALARIA IN NIGERIA

ABSTRACT This paper examines the impact or possibly the role of radio and interpersonal communication in combating malaria in Nigeria. Malaria no doubt is a global problem with outstanding impact in Africa. The situation calls for concern and all possible means and strategies to ameliorate it. This paper therefore evaluates various health programs on radio and locally interpersonal dissemination of information in the process of waging war against malaria.  Having explored various literatures...

THE FUNCTIONS OF PRINT MEDIA IN A PLURALISTIC SOCIETY

ABSTRACT This paper is focused on the brief history of print media, functions and the role of print media in a pluralistic society. We are able to know what a pluralistic society means and few countries we can find such feature. The final part of the paper is a conclusion and recommendation on why it's important to embrace a pluralistic society. INTRODUCTION It’s safe to say that the media, even life itself, would not be the same without the printed word. We read about our world through s...

ASSESSING THE IMPACT OF THE MEDIA IN CHECKING ECONOMIC CRIME (A CASE STUDY OF EFCC ACTIVITIES)

ABSTRACT This research was designed to assess the impact of the media in checking economic crime in Nigeria. This study specifically examined how the Economic and Financial Crimes Commission (EFCC) through the media (Thisday and Sun newspapers) arrested and persecuted individuals found wanting in money laundering, fraud etc. The researcher used content analysis research method. This method facilitated a proper measurement on the content categories of the newspapers mentioned above on their re...

QUALITIES AND OBJECTIVES OF A REPORTER

INTRODUCTION A reporter is someone who investigates and reports news stories, either for a newspaper, website or broadcast news outlet. In journalism gift is referred to brown envelop (Payola, Freebies or bribe) which is defined as any valuable thing given or promise or any preferment, advantage or emolument, given or promised corruptly and against the law, as an inducement to any person acting in an official or public capacity to violate or forbear from his duty or to improperly influence hi...

LITERARY APPRECIATION WRITING AND NEW JOURNALISM

INTRODUCTION New Journalism was a style of 1960s and 1970s news writing and journalism which used literary techniques deemed unconventional at the time. The term was codified with its current meaning by Tom Wolfe in a 1973 collection of journalism articles he published as The New Journalism, which included works by himself, Truman Capote, Hunter S. Thompson, Norman Mailer, Joan Didion, Robert Christgau, Gay Talese and others. Articles in the New Journalism style tended not to be found in news...

THE IMPACT OF SEMINARS, WORKSHOPS AND CONFERENCE IN THE PROMOTION OF COOPERATIVE BUSINESS ENTERPRISE (A CASE STUDY OF ACTIVITIES OF ECOFED IN PROMOTING COOPERATIVES IN ENUGU)

INTRODUCTION Cooperative member training, workshop and conference in an essential part of any cooperative society to ensure the sustainability and development of such society in a more competitive economy like ours. Onoh F.A (2007), the importance of cooperative education cannot over emphasize. He wrote “a Swedish cooperative expert Mr. Sterner said, if we are given a choice between two alternatives, that is, a cooperative society wit a large amount of capital and no education and a coopera...

THE IMPACT OF MOTIVATIONAL INSTRUMENTS ON THE PRODUCTIVITY OF WORKERS (A CASE STUDY OF ACCESS BANK PLC GARDEN AVENUE BRANCH, ENUGU)

ABSTRACT This research work is a very crucial study for the Access Bank Plc. The study was motivated by the necessity to establish what constitute motivational instrument in  the organization and the extent of their application. Sources of data includes, primary and secondary data in which both relevant official and non official materials and publications regarding the subject matter were drawn. Data collected were analyzed using table and percentages. Tests were carried out on the hypothesi...

THE ROLE OF MASS MEDIA ON HIV AND AIDS CAMPAIGN

ABSTRACT The study examined the Role of Mass Media on HIV and AIDS campaign. As a survey research, a sample of 300 people was taken from Yenagoa Metropolis. The sampling procedure was by the simple random sampling techniques. The instrument used to collect data was a questionnaire while data collected were analyzed using percentage. The findings showed that people are fully aware and are expose to HIV and AIDS through mass media. It also revealed that television and radio are the most effecti...

THE USE OF INTERNET AS A COMMUNICATION TOOL IN INTERNATIONAL MARKETING ( A SURVEY OF THE OPINION OF SELECTED COMPUTER –LITERATES IN ENUGU METROPOLIS)

ABSTRACT The use of Internet as a communication tool in international marketing; a case study of computer literates in Enugu metropolis x-rayed the way internet is used as a viable tool in international marketing especial by Nigeria international marketers. The following findings were made in the course of the study. Nigeria accepted that Internet promote international marketing Nigeria prefers Internet marketing to traditional marketing strategies. Nigeria believes that Internet quickens int...

THE ROLE OF RADIO AND TELEVISION IN RURAL DEVELOPMENT

ABSTRACT Communication is central to all human activities. The claim that we cannot communicate receive scholarly applause.  However, there are people who seem to be neglected when we began to discuss communication and information flow. Those in the urban cities are always better informed to the detriment of the ruralities.  It is an irony that while the aim to reach out the grassroots and properly highlight the development problems of the people, remains the driving force for the rapid exp...

GOVERNMENT USE OF EXTRA LEGAL MEASURES AGAINST MEDIA PRACTITIONERS A CASE STUDY OF SANI ABACHA REGIME.

INTRODUCTION 1.1BACKGROUND OF THE STUDYThe media as the watchdog of the society aluminates its light on the  society not forgetting its responsibility of entertainment, information and educating its audience as to keep them abreast of the dynamism of the world, condemning the ills of the government and the governed,  all geared towards a better society.  Median practitioners by implication covers  all the people who are trained in the art of journalism and work in radio and television sta...


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