Business Administration Research Papers/Topics

THE IMPACT OF PERSONAL SELLING ON THE SALES VOLUME OF AN ORGANISATION. (A CASE STUDY OF UNILEVER NIGERIA PLC KADUNA)

ABSTRACT The project work deals with the impact of personal selling on the sales volume of an organisation and an attempt is made to have an insight into Unilever Nigeria Plc Kaduna branch. The study centers on finding out the extent which the tool has a positive effect on sales volume of the organisation. The personal selling effort is responded to favourably by the consumers and company distributors because salesmen can be more persuasive and are hard to dismiss. Thus, the medium was chosen...

THE IMPACT OF PERSONAL SELLING ON THE SALES OF DURABLE CONSUMER GOODS

ABSTRACT This project is focused on the impact of personal selling on the sales of durable consumer goods of NASCO carpet Jos. It is common knowledge that personal selling as one of the promotional tolls available to a marketer indispensable in the sales of consumer product. In the course of the study the researcher employed exploratory approach to acquire the needed information through the use of questionnaire personal selling interview and observation. Base on the recommendation the company...

THE IMPACT OF NEW PRODUCT DEVELOPMENT ON SALES VOLUME IN PEUGEOT AUTOMOBILE NIGERIA LIMITED

ABSTRACT The study examined the impact of new product development on sales volume in Peugeot Automobile Nigeria Limited, Kaduna. The objective of the study is to examine how new product development on sales volume are being carried out by Peugeot Automobile Nigeria Plc, Kaduna. The survey research method would be adopted in this research. The finding further reveal that the techniques used in new product development on sales volume in Peugeot Automobile are basically the total assurance and c...

THE IMPACT OF NEW PRODUCT DEVELOPMENT IN AN ORGANIZATION

ABSTRACT Product is a very important part of the marketing mix, and consumers want and satisfaction serve as the yardstick for creating it. Hence products must be designed with the market’s need in mind. This essay writing intends to look at the basis for planning changes in marketing strategy which allows a management to take a corrective course of action. As a matter of fact, products like human beings have life span and they can die. The danger in the death of an organization product is ...

THE IMPACT OF MOTIVATIONAL FACTORS ON EMPLOYEE’S PERFORMANCE

ABSTRACT The word motivation comes from the Latin word EMOVERE which mean to move. Motivation is a general term applying to the entire class of drives, desire, and needs wishes and similar forces inherent in an individual, which make him behave in a particular way. Thus, motivation could simply refer to as those inner drives that activate, energies of move behavioural patterns of individuals or group and sustain them towards the satisfaction of a felt needs. Motivation is interested in the �...

THE IMPACT OF MOTIVATION ON LOCAL GOVERNMENT STAFF EDUCATION

ABSTRACT This project attempt to analyze the impact of motivation on worker’s performance in an organization. Motivation is a way of encouraging workers to increase their productivity as assigned by the organization. Our study of impact on motivation and performance attempt to answer the way human behave and why workers decide to perform efficiently or withdraw or withhold their effort in workers motivation, individual or group of workers with their distinct needs have a particular way to d...

THE IMPACT OF MODERN COMMUNICATION FACILITIES ON THE SECRETARY

ABSTRACT This project research “The Impact of Modern Communication Facilities on the performance of the Secretary in an Organization”. This becomes essential as every organization seeks to achieve set objectives or goals. This project looks at the impact of modern communication facilities on the performance of a secretary in an organization. Chapter one of this project introduces the background to the subject matter, background to the area of study with emphasis on a survey of some select...

THE IMPACT OF MILLENNIUM DEVELOPMENT GOALS (MDGS) ON THE STANDARD OF LIVING OF RURAL DWELLERS

INTRODUCTION In order to address the problem of poverty and promote sustainable development, the Unified Nations Millennium Declaration was adopted in September 2000 at the largest ever gathering of head of states committing countries both rich and poor to do all they can to eradicate poverty, promote human dignity and equality, achieve peace, democracy and environmental stability, the goals include those dedicated to eradicating poverty, achieving universal primary education, promote gender ...

THE IMPACT OF MANAGEMENT CHALLENGES ON THE PRODUCTIVITY OF INTERGRATED BUILDING TECHNOLOGY AND SERVICES LTD

ABSTRACT The research is an explanatory attempt to study and analyse “the impact of management challenges on the productivity” with special references to intergrated Building Technology and Services Limited. The objective of this project is to determine various ways through which these challenges can be faced and checked, recommend at the end of the study the best way to counter such  challenges. The method of data collection is through personal interview, questionnaires and observation ...

THE IMPACT OF LEADERSHIP STYLE ON EMPLOYEES’ PERFORMANCE, IN KADUNA REFINING AND PETROCHEMICAL COMPANY

ABSTRACT The title of this project is “The Impact of Leadership Style on Employees Performance in Kaduna Refining and Petrochemical Company”. The researcher examined the problems of the study such as wrong placement of employees affect their performance and lack of the use of good leadership style affect employees performance. The main objectives among others was to identify the different leadership styles and their relationship with employees performance. In the attempt to achieve this n...

THE IMPACT OF INVENTORY MANAGEMENT AND CONTROL IN TOWER GALVANIZED PRODUCT LIMITED KADUNA

ABSTRACT This research work is an attempt to look into the impact of inventory management and control in manufacturing company. It was conducted using Tower Galvanized Products (GTP) Ltd Kaduna. The research work was carried out with the intention of examining the pit falls of manufacturing companies in carrying out necessary management and control of their inventories. For this purpose the study was divided into five chapters. Chapter one introduced the research topic, the objective of the s...

THE IMPACT OF INFORMATION COMMUNICATION TECHNOLOGY ON THE PERFORMANCE OF UNITED BANK FOR AFRICA PLC

ABSTRACT  As information technology is the modern trend in banking today it is very imperative for bank to access it’s impact operational performance so as to justify if the hunger capital invested on it is justifiable or not, analyse their problems and proffer possible solutions. The objective of this study is to identify how the introduction of information and communication technology has influenced bank performance in terms of effectiveness, efficiency, competitiveness, customers base a...

THE IMPACT OF INFORMATION AND COMMUNICATION TECHNOLOGY ON CUSTOMERS SERVICE DELIVERY (CASE STUDY OF UBA PLC)

INTRODUCTION Information technology is a body of tools with the convergence of communication and computer. It is also series of machine, which can execute sequence of instructions. The sequence of instruction is a program made particularly flexible and not rigid and can be change depending on the information being processed (Goldberg, 2009). The new millennium brought with it new possibilities in terms of information access and availability simultaneously, introducing new challenges in protec...

THE IMPACT OF INDUSTRIAL RELATIONS ON EMPLOYEE PERFORMANCE IN BANK OF AGRICULTURE, KADUNA (BOA)

ABSTRACT This research work title “The Impact of industrial relations on employee performance in bank of Agriculture (BOA) Kaduna was undertaken to find out whether good industrial relations system enhances employees productivity with various authors were consulted to cover the problems raised for the study and the research question. To achieve the benefits of the research work survey research method refers to as ex-post factor was used. The researchers used the sampling size of 150 populat...

THE IMPACT OF DISASTER RISK MANAGEMENT ON THE DEVELOPMENT OF SMALL SCALE BUSINESS IN NIGERIA

Abstract The study examines the impact of disaster Risk Management on the development of small scale business in Northern Nigeria. The research questions that guided this study were: How effective is disaster risk management on local institutions in Northern Nigerian? What is the implication of mitigating disaster risk on small scale business in Northern Nigeria? How do Northern states access funds to manage risk associated with disaster? How does policy and operational support at state and f...


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