Knowledge Of Psychological Principles. An Antecedent For Effective And Result Oriented Sports Management

Introduction

Managing any activity that involves the input of human beings requires proper harmonization of all variables in order to achieve the set objectives and goals of such endeavour in which Sport management, is no exception. Management has been described as the process of planning, organizing, directing and controlling the use of an organization resources to effectively and economically attain its objective. Bittel et al (1984). A sport organization can be likened to a system; that is a group of related parts organised to work together for some purpose. Sport management is therefore the function that integrates the parts of this system and makes sure that they work together toward a desired purpose.

The goal of management is to integrate the diverse elements of business people, machinery, money, building and raw materials and direct them toward a common purpose. To do this well, a sport manager must combine the intuitive abilities of art with the rational methods of science. At this juncture, it should be fundamentally understood that the application of psychological principles, rational and quantitative approaches are the required antecedents expected of a sport manager to achieve the desired goal and success.