ABSTRACT This study intended to establish the relationship between each of the selected social economic variables i.e. age at retirement, gender, and monthly pension, and the lifespan of retirees in Tanzania. The study employed quantitative research approach and diagnostic research design to measure the relationship between social economic variables of retirees and retirees’ lifespan in Tanzania. The nature of the data used was secondary, collected from Public Service Social Security Fund (...
ABSTRACT The purpose of this research study was an assessment of radio and facebook advertisements on the purchasing habits of godfrey okoye university students. Anchored on the uses and gratification theory, social relationship theory and source credibility theory, the objectives of the study was structured to determine the extent to which undergraduates youths are exposed to advertisements on Radio and Facebook, to ascertain the media channels preferred by undergraduate youths for advertis...
ABSTRACTThis research work is aimed at finding the journalist that is freer between those in private and government owned media organizations, using Ray-power and FRCN Enugu as a focus, to achieve maximum and accurate findings. The researcher made use of survey design. To gather necessary information, copies of questionnaire were administered and retrieved from the respondents who were randomly selected and also personal interview was conducted, the findings show that the journalists in gover...
ABSTRACT This study examined the influence of media ownership structure on media independence and its implication for democratic governance. Two publicly-owned newspapers and two privately-owned newspapers with different political affiliations were used as a case study. Qualitative case study approach was deemed as appropriate method for the study. Purposive sampling technique was used to select the four newspapers and journalists interviewed for the analysis. The study found out that the str...
Abstract This dissertation investigates the effect of the rise of football agency on Ghanaian football. This paper looks to highlight the different opinions on the activities of football agents and analyze its effect on football agency. The objectives of this research are to investigate the reasons for the rise in football agency in Ghana, determine how this rise in football agency is affecting football in Ghana and to recommend ways to increase the positive and decrease the negative impact o...
ABSTRACT Social capital is trust and willingness to live by the norms of one’s associates. This household welfare asset has the potential to break the poverty cycle. However, there is little evidence on gender sensitivity of the effect of social capital on welfare status in Nigeria. Hence, gender dimension of social capital and its effects on rural household welfare in Osun and Ondo states, Nigeria were investigated. A multistage random sampling technique was employed for the study. Osun a...
ABSTRACT This study investigated effects of armed conflicts on delivery of social services in Kyuso District of Kenya. The region continue to experience intermittent conflict from Somali and Kambas. The specific study objectives include; to find out the services affected by the conflicts; to identify the people affected by conflicts in accessing services and to find new methods of delivering the services in such violence — tone areas. The literature indicates little success in resolving the...
ABSTRACT Caesarian Section is chosen as a birth method particularly when difficulties arise during delivery. Despite this, women are not willing to take up the caesarian section as a birth method because they are afraid of what their significant others will say about them. However, literature on how women construct the Caesarian section in Ghana is scanty. This study, therefore, focused on understanding the meaning given to caesarian section among women after surgical intervention in the Tam...
ABSTRACT Loan borrowing is vital for corporations, and even individuals. It entails growth of individuals and companies by construction of premises, purchase of land and even the start of a business. However, even as public and private servants engage in loans borrowing at alarming rates, it is sad the way they have utilized their borrowed money. A close look at the officers, as a result of the way they have utilized the money has led to some change in their behaviour, some have had break-ups...
ABSTRACT Marketing communication is a systematic relationship between a business and its market in which the marketer assembles a wide variety of ideas, designs, messages, media, shapes, forms and colours, both to communicate ideas and to stimulate a perception of products and services by individual people who have been _aggregated into a target market. Marketing communications are integrated so that a single message is conveyed by all marketing communications tools. There has been a tremend...
ABSTRACTThe evolution of the internet had great impact on the world. it was through the instrumentally of the internet and other advancement in information and communication technology (ICT),that the world has been reduced to global village. Consequently, everything in the world has been greatly affected the media not being an exception, but more than any other field of human endeavor, the impact of the internet has felt more on the mass media. Mass media existed specifically to inform, educa...
ABSTRACT The study was to determine the effectiveness of sales promotion strategies on company performance with special reference to TelOne Zimbabwe. The aim of this study was to measure sales promotion strategies effectiveness in terms of profitability (ARPU), sales volume and market share in terms of subscriber growth. The study was guided by the following objectives, to determine the effects of contests and sweepstakes on profitability, to determine the effects of bonuses on subscriber gro...
ABSTRACT A Security exchange market is a corporation or mutual organization which provides trading facilities for stock brokers and traders, to trade stocks and other securities. It may be a physical trading room where the traders gather, or a formalized communications network. Creation of a stock exchange is a strategy of economic development. Stock markets may affect economic activity through the creation of liquidity. Liquid equity markets make investment more attractive because they ...
Abstract This study examines “The impact of Electronic media in the economic development of Nigeriaâ€. (A case study of Enugu State Broadcasting Service Enugu). The research work is made up of five chapters. Each of the chapters deals with a particular aspect of the research work. This research as claimed at finding the impact of electronic media in the economic development of Nigeria. Five research questions were posed. The instrument used for data collections was a questionnaire c...
INTRODUCTION BACKGROUND OF THE STUDY The tendency, most of the time especially in the developing countries, is for media practitioners to package their media contents well. In doing this, they do not take into consideration their supposedly diverse audience. This may be as a result of professional ignorance or perhaps taking the audience for granted. But taking the viewer, listener or reader for granted today is ver costly on the part of the communicator. In same vein, may be the ...