Acceptance Of Insurance Services For Sustainability Of Firms: The Case Of A.I.G Insurance Company Limited Uganda

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TABLE OF CONTENTS

DECLARATION ...................................................................................................................... i

APPROVAL ............................................................................................................................. ii

DEDICATION ........................................................................................................................ iii

ACKNOWLEDGEMENTS .................................................................................................... iv

ABBREVIATIONS AND ACRONYMS ................................................................................ v

TABLE OF CONTENTS ........................................................................................................ vi

CHAPTER ONE ...................................................................................................................... 1

1.0 INTRODUCTION .............................................................................................................. 1

1.1 Back ground of the study ................................................................................................... 1

1.2 Statement ofthe problem ................................................................................................ 3

1.3 Objective of the study ........................................................................................................ 4

1.3.1 General Objective ............................................................................................................ 4

1.3.2 Specific objectives of the study ....................................................................................... 4

1.4 Research Questions ............................................................................................................ 5

1.5 Significance of the study .................................................................................................... 5

1.6 Justification of the study .................................................................................................... 6

1. 7 Conceptual framework ....................................................................................................... 7

1.8 Scope ofthe study .............................................................................................................. 8

CHAPTER TWO ...................................................................................................................... 9

2.0 LITERATURE REVIEW ................................................................................................... 9

2.1 Definitions .......................................................................................................................... 9

2.2 Acceptance of Insurance .................................................................................................... 9

2.2.1 Formal acceptance ......................................................................................................... 10

2.2.2 Acceptance by issue of policy ....................................................................................... 10

2.2.3 Acceptance of premium money ..................................................................................... 11

2.2.4 General conduct of the insurer ...................................................................................... 11

2.3 Criticism of insurance companies .................................................................................... 11

2.3 .1 Insurance limiting features ............................................................................................ 11

2.3.2 Insurance insulates too much ........................................................................................ 12

2.3.3 Closed community self-insurance ................................................................................. 13

2.3 .4 Complexity of insurance policy contracts ..................................................................... 13

2.3.5 Redlining ....................................................................................................................... 13

2.4 Why business matter. ....................................................................................................... 14

2.4.1 Responsive to change .................................................................................................... 15

2.4.2 A major source ofim1ovation ........................................................................................ 15

2.4.3 Job creation ................................................................................................................... 15

2.5 Challenges in sustaining businesses ................................................................................. 15

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