IMPACT OF DIGITIZATION OF THE BROADCASTING MEDIA IN NIGERIA. A STUDY OF NIGERIA TELEVISION AUTHORITY (NTA ENUGU)

53 PAGES (8105 WORDS) Mass Communication Project

Abstract
The purpose of embarking on this study was to provide a well-detailed account on the impact of digitization of the Broadcasting Media in Nigeria. The study ascertained the level of media digitization in Nigerian Television Authority, Enugu (NTA) in this Era of ICT and internet operations. The researcher used survey research design to enable her determine the sample size which is 150 through the appropriate statistical method to represent the population of the study. Survey Research Method was employed in the collection of data because it is easier to sought people’s opinion using questionnaire. Data gathered from the study were analyzed and interpreted using simple percentage and tables. Also summary of findings, conclusion and recommendations were made on the study for future studies.

TABLE OF CONTENTS
Contents Pages
Title Page i
Declaration ii
Certification iii
Dedication iv
Acknowledgement v
Table of Contents vi
List of Tables viii
Abstract x

CHAPTER ONE: INTRODUCTION
1.1 Background of the Study 1
1.2 Statement of the Problem 6
1.3 Objective of the Study 6
1.4 Research Questions 7
1.5 Scope of the Study 7
1.6 Significance of the Study 7
1.7 Operational Definition of Terms 8

CHAPTER TWO: REVIEW OF LITERATURE
2.1 Introduction 9
2.2 Review of Concepts 9
2.2.1 The Concept of Digitization 9
2.2.2 The Concept of Broadcasting Media 13
2.3 Review of Related Studies 14
 2.4 Theoretical Framework 15
2.5 Summary of Literature Review 16

CHAPTER THREE: RESEARCH METHODOLOGY
3.1 Introduction 17
3.2 Research Design 17
3.3 Population of Study 17
3.4 Sampling Technique/Sample Size 18
3.5 Description of Research Instrument 18
3.6 Validity/ Reliability of Data Gathering Instruments 18
3.7 Method of Data Collection 19
3.8 Method of Data Analysis 19

CHAPTER FOUR: DATA ANALYSIS AND PRESENTATION
4.1 Introduction 20
4.2 Data Presentation and Analysis Demographic Data 20
4.3 Discussion and Findings 31

CHAPTER FIVE: SUMMARY, CONCLUSION AND
RECOMMENDATION
5.1 Introduction 33
5.2 Summary of Findings 33
5.3 Conclusion 33
5.4 Recommendations 34
5.5 Suggestion for Further Studies 35
References 36
Appendices 37