ROLE OF VISION AFRICA RADIO UMUAHIA, ON POLITICAL MOBILIZATION OF RURAL DWELLERS IN UMUAHIA NORTH LOCAL GOVERNMENT AREA

74 PAGES (11389 WORDS) Mass Communication Project

Abstract
The study is geared toward finding out the role of vision Africa radio umuahia on political mobilization of rural dweller in umuahia north local government area. For this study, five rural villages in umuahia north local government area were studied. The importance of radio as the most mobilization media was universally acknowledged. This research project used survey research and its primary source of data collection for the study is the questionnaire which is formed from three main research questions. Data collected were analyzed and interpreted. The findings revealed that a lesser extent of exposure to radio affects people’s voting pattern. In this democratic era, rural dwellers need political, educational awareness and enlightenment. It is further recommended that the government should therefore ensure that all the media of communication are made available.

TABLE OF CONTENTS
Title page - - - - - - - - - -i
Declaration - - - - - - - - - - -ii
Certification - - - - - - - - - - -iii
Dedication - - - - - - - - - - -iv
Acknowledgement - - - - - - - - - -v
Table of contents - - - - - - - - - -vi
List of tables- - - - - - - - - - - - - - - xii
Abstract - - - - - - - - - - -xiii

CHAPTER ONE: INTRODUCTION
1.1 Background of the study - - - - - - - -1
1.2 Statement of the research problem - - - - - - -6
1.3 Objectives of the study - - - - - - - - -7
1.4 Significance of the Study - - - - - - - -7
1.5 Research Question - - - - - - - - -8
1.6 Research Hypothesis - - - - - - - - -9
1.7 Operational definition of significant terms - - - - - -10
1.8 Delimitation/Scope - - - - - - - -11

CHAPTER TWO: REVIEW OF LITERATURE
2.1 Introduction - - - - - - - - - -12
2.2 Review of concept- - - - - - - - - -12
2.2.1 Concept of radio in Nigeria - - - - - - - -13
2.2.2 Concept of history of vision Africa radio Umuahia - - - - -19
2.2.3 Concept of the role of radio in politics - - - - - -20
2.2.4 Concept of role of vision Africa radio in political mobilization of rural dwellers in umuahia north L.G.A - - - - - - - - -22
2.3 Review of related studies - - - - - - - -27
2.4 Theoretical framework- - - - - - - - - - 31
2.5 summary- - - - - - - - - - -32

CHAPTER THREE: RESEARCH METHOD
3.1 Introduction - - - - - - - - -33
3.2 Research design- - - - - - - - -34
3.3 Population of the study-- - - - - - - -34
3.4 Research sample and sampling technique- - - - -35
3.5 Description of research instrument- - - - - -37
3.6 Validity and reliability of research instrument - - - - -39
3.7 Method of data collection - - - - - - -39
3.8 Method of data analysis - - - - - - - -40

CHAPTER FOUR: DATA PRESENTATION AND ANALYSIS
4.1 Introduction - - - - - - - - -42
4.2 Testing of hypothesis- - - - - - - -56
4.3 Discussion of findings - - - - - - - -66

CHAPTER FIVE: SUMMARY, CONCLUSION AND RECOMMENDATIONS
5.1 Introduction - - - - - - - - -68
5.2 Summary of findings- - - - - - - - -68
5.3 Conclusion - - - - - - - - - -69
5.4 Recommendation- - - - - - - - -70
5.5 Suggestions for Further Studies- - - - - - - -71
References - - - - - - - - - -73
Appendix I - - - - - - - - - -74
Appendix II - - - - - - - - - -75