The Media's Challenes In Women's Image Creation Case Study: The Monitor News .Paper, K. F. Mand Mama F. M

ABSTRACT

The research begins by realizing the impressive advances

made .in media industry since its development in Uganda

towards the positive image of women.

It notes that this positive image of women in the media has

increased effectively and efficiently in' media production and

reporting with advances and development private media

stations.

The study seeks to assess the effectiveness of media's

contribution towards the positive image of women in Uganda.

Focus is put on the media programmes and articles on timely

basis.

The research employed descriptive and explanatory and

quantitative design based on result~ from questionnaires,

interviews, from 50 respondents purposefully selected from

K,ampala.

The study establishes that!

The media has tended to address the positive image of women,

which is a core of the development of a modern society.