CHAPTER ONE: INTRODUCTION 1. 0 Introduction Media communications technologies are imperative for frontline investments for sustainable globalised tourism development indicators. The powerful effects of media communications technologies can dawn on the African continent with sweeping changes of attitudes and behaviour among the key actors in local, national and global tourism for peace, security and sustainable development. The social, cultural, economic, political and environmental benefits o...
TABLE OF CONTENTSDECLARATIONAPPROVALDEDICATION iiiACKNOWLEDGEMENTABSTRACTCHAPTER ONE 11.0 INTRODUCTION 11.1 Historical perspective 11.2 Theoretical perspective 31.3 Conceptual perspective 41.4 Contextual perspective 51.5 Problem statement 61.6 Purpose of the study1.7 Research objectives 71.8 Research questions 81.8.1 Scope of the study 81.8.2 Geographical scope 81.8.3 Content sèope 81.8.4 Time scope 81.8.5 Definition of key terms gCHAPTER TWO 12LITERATURE ~EVIEW 122.0 Introduction 122.1 Theo...
ABSTRACT Marriages in Ghana are considered incomplete when there are no children. Changing social values have, however, placed more emphasis on biological parenthood while de-bunking the traditional ways of dealing with infertility. The pronatalist culture continues to persist in the light of these changes thereby making the burden of infertility even more pronounced and individualized. This creates an endless search for conception from various treatment options. This study describes the exp...
ABSTRACT The growth of social media has provided a powerful, widespread and global communication platform. Its growth has had an impact on the opportunities for the perpetration of violence against women. Though violence against women did exist before, social media is presenting new ways in which women experience violence. This study sought to address the perception of violence against women on the social media platform as experienced in Kenya by answering questionsregarding the types of vi...
ABSTRACT The research examines role played by media during election periods. It has found out that between the two political parties ZANU PF & MDC-T both received fair coverage though from different sources. Party ZANU PF had its politics covered by the Herald and other state funded media outlets like ZBC. Thus however ZANU PF proved to have more coverage since it had privatized the media at the cost of improved independent/ private media which was being suppressed during this time. The resea...
ABSTRACT The purpose of this study was to investigate the influence of using social media networks on students’ academic performance at the University of Dodoma. Specifically, the study was geared to investigate the extent to which the university students have knowledge on the use of social media in academic activities, examine the impacts of the use of social media on students’ academic performance and identify the strategies for enhancing the use of social media on students’ academic...
ABSTRACT Introduction: Behaviours established during youthful and early adult life such as risky sexual behaviours (RSBs) have undesirable effects on the future wellbeing and overall health of adolescents and young adults. Engaging in risky sexual behaviours such as early sexual initiation, multiple partner sexual relationships, unprotected sex, and sex in exchange of money or gifts often lead to undesirable consequences such as contracting sexually transmitted diseases or having unintended ...
ABSTRACT The purpose of this study was to examine the effect of social media self-control failure on the online purchasing behaviour of college students. The role of time spent in this relationship was also addressed. The study was designed to explain the cause and effect relationship between social media self-control failure and the constituents of online purchasing behaviour using an analytical research purpose, namely, attitude towards online purchasing, compulsive buying, conspicuous cons...
ABSTRACT This study examines the impact of social networking sites on workplace productivity. Objectives of the study include: to examine the effect of social media on employees’ productivity; to identify the impact of using social media as a strategic communications tool on employee productivity and cost effectiveness; to identify the positive and the negative consequences of employees’ individual media use; to evaluate the potential benefits of social networking sites for business ...
Abstract/Overview The study investigated the influence of electronic media on behaviour problems among Secondary School Students in Mukaa District, Makueni County of Kenya. The study adopted the Bandura’s Social Learning theory. The study employed descriptive cross-sectional survey design and the targeted population included all students and teachers in charge of discipline and guidance and counselling departments. The study sample size comprised 300 students and 20 teachers. Questionnaire...
ABSTRACT The study assessed the role of the mass media in peace building and conflict resolution in the Darfur region of Western Sudan. The study was guided by five objectives which included; to determine the profile of the respondents in regard to age, sex, education and occupation, to investigate the strategies used by the media in reporting conflict events in the Darfur region, to analyze the role of media in reporting conflict in Darfur, to examine the effects of the media on conflict r...
ABSTRACT The research aims at assessing the impacts of electronic media usage on youth in central Uganda in particularly Makindye division as a case study. Both qualitative and quantitative techniques will be used .The qualitative techniques will be presented by use oftables·and converted to percentages according to the themes and the data collection method will include interviews, observation, questionnaires and the data will be descriptive in nature. The objective of the study is to examin...
ABSTRACT Access and use of electronic media is fast expanding in Developing countries, Tanzania included. The current study was designed with a general objective of determining the effects of electronic media on children’s self/private reading behavior. The study specifically aimed at identifying the common electronic media accessed by children and adolescents; to determine the average number of hours spent by children on electronic media consumption; to assess the influence of electronic ...
Numerous studies have investigated the general and specific effects of the media of communication on attitude and behaviour modification or change, using different theoretical approaches. Since polio cases assumed worse dimensions in Nigeria between 2003 and 2006, the UNICEF-developed ACADA communication planning framework for behaviour change has been consistently used to address the communication issues related to the problem. This study was conceived to provide data for policy makers, advo...
ABSTRACT Social media advertising is a powerful tool in contemporary times. The study sought to explore the effectiveness of firms’ social media advertising of fashion brands on consumer decision making with the mediating effect of consumer engagement in Ghana. Three constructs in assessing the effectiveness of firms’ social media advertising which included emotional appeal, informativeness and advertising creativity were used. There were two objectives of the study. The first objective w...