The Impact Of Corporate Social Responsibility On The Performance Of An Organization A Case Study Of East African Breweries Limited

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The concept of corporate responsibility helps a firm look at the different needs of the society in which it operates in and designs a strategv of giving a helping hand. Part of the responsibility of the firm is to set aside some of its profits to facilitate this initiative.

From the organization point ofview this concept plays a major roles in that it helps The organization create a positive image to the societv, it also put the firm at a competitive lead against other organization the same industtv,
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