Abstract The study was carried out with the aim of examining the impact of use of social media on students’ academic performance in institution of higher learning. This research adopted descriptive and explanatory research design. It also employed the use of cross sectional survey method using survey questionnaires with a Likert Scale. The of sample 102 students from selected secondary schools selected using convenient sampling method. The data collected was analyzed using description means...
ABSTRACTToday, the advancements in the field of communication technology created a world with no boundary or limitations. We have witnessed the immense power of the internet and social networking sites are redefining the field of communication, which in conjunction with other communication media and technology, turned the world into a global village, thereby, di...
Abstract: This study examines how social media was used by political parties in the 2021 general elections in Uganda. It specifically focuses on how the social media ban, imposed a few days to the elections by the government, affected the participation of political parties in the elections process. Key parameters in the analysis of this study include; the use of social media by political parties in the 2021 general elections in Uganda, the extent that the social media ban affected the prepar...
ABSTRACT The study examined the impact of social media (Facebook, Myspace, Youtube, Internet, E-mail, Google+, Twitter etc) on political promises especially during electoral activities such as electoral campaigns, voting etc, and how political promises delivered through social media influence people who access social networking. The study was also carried out to investigate whether social media help the politicians to achieve electoral victory than using mass media to make political vows. ...
ABSTRACT: Over the years, media violence and its effects on children’s health and aggressive behaviour remain a puzzle to be solved in many urban centres of developing world. At different ages, children due to their exposure, watch, sight-see, read, play and understand videos, television, magazines, videogames and films in different ways and as such, mimic behaviour from media especially when such behaviour is presented in a simple and instructional manner. This paper examines the kind of m...
Abstract Social media platforms have revolutionised the way users communicate, by providing an open and vast platform to discuss about the sensitive and stigmatized issues of the society. Social media is increasing with ubiquity, this research aims to seek and understand the role of social media and its engagement with users for diffusion of global social mass movements. Sexual abuse and racial discrimination are stigmatised issues that have took over the attention all across the globe. Hash...
ABSTRACT The purpose of the study was to evaluate the effect of social media on children between seven to seventeen years in Kampala central division. The study was based on three research objectives which included establishing the contributions of social media to the social development of children between 7-17 years, examining the morale challenges that can be brought by social media in children development in Kampala city division and propose measures that can be adopted in improving the ...
Abstract The use of social media in learning and teaching has become a popular concept in this modern day of internet and a technological society. Many researchers have made efforts to prove the applicability of internet-based technologies in education as well their influence on the educational outcomes. As social media sites continue to grow in popularity, it remains the premise that technology is a vital part in today’s learners’ success equation. This study examined Grade 11 Geography...
This study's goal is to examine how social media could affect mainstream journalism methods, with a particular focus on Amhara TV Newsroom Department. The study looked at how frequently journalists use social media in the course of their work and how social media is altering journalists gather information and report their daily news and what the prospects and difficulties are for journalists exercising in the social media era. For the study, mixed research methods were used, with a survey que...
Social Media Definition Social media has been analysed and investigated from a variety of disciplines and perspectives, thus generating different definitions of social media. Table 1 provides a list of the most important ones according to different disciplines. The emergence of new and social media is quite a recent phenomenon and became popularised only when the Internet became ubiquitous and accessible to consumers worldwide, giving rise to the so-called Network Society (Castells 2003). Thi...
Public administrators are increasingly using social media in their day-to-day activities and duties. Despite the increased use of social media by public officers, there have not been studies that have investigated how this is affecting their day-to-day work. The aim of the study, from this perspective, was to identify the use of social media within public administration domains and in the community in a bid to document the lessons learnt and to inform improved integration of social media...
Abstract Social media is a form of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other contents (such as videos and audios). It is also a collection of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration; websites dedicated to forums, microblogging, social networking, social bookmarking and social...
Abstract Social media is a form of electronic communication (such as websites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other contents (such as videos and audios). It is also a collection of online communications channels dedicated to community-based input, interaction, content-sharing and collaboration; websites dedicated to forums, microblogging, social networking, social bookmarking and social...
ABSTRACT Media convergence is an effective mechanism to enhance brand visibility of medium enterprises in the market as it’s varied and cost effective. However medium enterprises are hampered by fragmented marketing structures and efforts which prevents them from taking advantage of media convergence to amplify brand messaging across media sites and channels. In fact some medium enterprises marketers still view paid, owned, earned and shared media as separate hence develop brand media stra...
The electronic, networked and interactive nature of social media has significant impact on research, opening up new possibilities for gathering and analysing data. This paper argues that the techniques by which users interact with data in social media, particularly categorisation and semantic tagging, can be applied to a broad range of humanities research methodologies using similar interfaces to those of social media platforms. This study combines a general review of possibilities generated ...