ABSTRACT This research is on the roles of bank in export promotion and economic growth. A case study of selected banks in Nigeria. It about the major economic issues viz (1) export trade in Nigeria, (2) Role of banks in the development and promotion of exportable goods and services and (3) the contribution of banks towards economic growth. The Nigeria economy is presently in a great distress and dilemma. The economy was plunged into this agonizing situation mainly due to over reliance on o...
ABSTRACT Currently, economists seem to agree that high rates of inflation cause “problems,†not just for some individuals, but for aggregate economic performance. However, much less agreement exists about the precise relationship between inflation and economic performance, and the mechanism by which inflation affects economic activity. Motivated by these questions, this research first examines the relationship between inflation and economic performance in Nigeria by using da...
ABSTRACT The primary objective of this project work is to discern the impact of internal control system assessment in government establishment Power Holding Company of Nigeria, Enugu as a case study. Many people think of internal control system as a highly technical field which can be understood only by professional Auditors. Actually nearly every establishment practices internal control in one form or another on an almost daily bases. According to WIKIPEDIA, the free encyclopedia, in a...
ABSTRACT The importance of personal income tax to government, both as a revenue source and as a fiscal policy factor cannot be over emphasized. In order to achieve this objective, the project work was divided into five chapters, each chapter dealing with an aspect of the work and helps to highlight the rudiments which when collated, get the root of the investigation. Chapter one deals with the background of the study, statement of problem, purpose of the study, delimitation of the study, ...
ABSTRACT In summary of this, the objective of this study therefore are to look at the operations of loan syndication in Nigeria. The study will also give suggestions on how the problem of loan syndication can be solved to improve the practice of loan syndication in Nigeria. TABLE OF CONTENT TITLE PAGE APPROVAL DEDICATION ACKNOWLEDGEMENT ABSTRACT TABLE OF CONTENT CHAPTER ONE INTRODUCTION 1.1BACKGROUND OF THE STUDY 1.2STATEMENT OF THE PROBLEM 1.3OBJECTIVES OF THE STUDY 1.4SIGNIFICANCE OF...
ABSTRACT This research work was on the appraisal of internal control system as a means of preventing fraud in Nigerian Financial Institutions. However for a more detailed study a case study was carried on First Bank Plc Onitsha Head Office. The bank understudy was selected by simple random sampling. This study was necessitated because of the Increasing wave of Bank fraud in Nigerian in recent times as reported by the Nigerian dailies. Therefore the need to investigate these reports...
ABSTRACT A critical appraisal of the strategies of exportation of made in Nigerian goods is a topic chosen from marketing field. The research was conducted mainly to examine the strategies adopted by NEPC in exportation of goods made in Nigeria. For effective research on this topic, both primary and secondary data were used to elicit information from sample studied, the primary source of data were response from the personal interview, while secondary source from periodical, journals and ne...
ABSTRACT The research was on Consumer Brand Preference in the purchase of Beverage in Enugu Metropolis. The objective of the study or research was: i.To find out why the foreign processed brand is preferred and the problems militating against it. ii.To ascertain why the less privilege go for the locally processed brands. iii.To find out why people trade on the foreign brands in spite 0of the low prices of the local beverage. iv.To find out the factors responsible for the poor processing of be...
ABSTRACT This project looks into the level to which consumers are protected in drug marketing in Nigeria. This main objective that motivate this work is that concern to ascertain how safe the market for drugs is for the users of drugs. Considering the nature of drugs and it’s resultants effect on the users. A variety of minor objectives exist and they include among others, the investigation on how much the government involved in ensuring safety in the drug market probing into...
ABSTRACT The topic treated in this project is “The Effects of sales forces motivation on productivity. A case study of Emenite Company Limited Emene, Enugu State. This topic is very vast and one cannot claim to have treated all the aspects of the literature covered the topic within this skeletal outfit. It attempts to identify the various census of low sales force productivity in Nigeria. It also attempt to identify the various measures adopted by the company in motivating their sales ...
ABSTRACT This research was carried to find out the “impact of advertising in marketing of hotel service in Enugu metropolis†using Zodiac Hotel Ltd Enugu as our case study. We tried to find out the advertising strategies employed by the organization and it’s impact to the organization. The research was conducted with the oral interviews and questionnaire. From the study we found out that, the Zodiac hotel Ltd major advertising medium is magazines (travelers weekend and in...
ABSTRACT Prior to our contemporary time, the bottling industry was dominated by the products of Nigerian Bottling Company Plc. Recently, 7-up bottling company Plc reemerged in the scene to compete with the Nigerian bottling company Plc, both also struggle with other manufacturers of mineral soft drinks. The scene was complicated further by poor economic situation in the country. Therefore, innovation, dynamism and efficiency vis-Ã -vis marketing are necessarily required a...
ABSTRACT This work was on the marketing problems of small-scale indigenous pharmaceutical manufacturing company in Nigeria (a case study of Encristo Pharmaceutical Industry Nigeria Limited, Enugu). The researcher set out with the following objectives; To find out if quality of products is a problem to Encristo Pharmaceutical Industry. To find out the capital of the company and how it affects the marketing activities of Encristo Pharmaceutical industry, amongst others. Four hypotheses were fo...
ABSTRACT This project work is meant to examine marketing research as a tool for increased profitability. A case study of Nigerian Bottling Company Enugu. The main objectives of this study include: -Determination of the extent marketing research can improve product quality. -To find out how marketing research can increase profitability. -To ascertain the extent to which marketing research effect customer satisfaction. The researcher used structured questionnaire and personal interviews to eli...
ABSTRACT This research work is centered on the effectiveness of personal selling in the marketing of cosmetics. It is necessitated by managerial uncertainty with regard to the cause of the aforementioned reduction in sales volumes and profitability in recent times. This managerial indecision created a room for its suspicion as to whether the sales force was effective or not, with a special reference on Bianca cosmetics company. The data for the study were collected using questionnaires and o...