ABSTRACT This project is in the evaluation of ethnicity and the issue of political development in Nigeria. The ethnicity is a social consult that indicates identification with a particular group. Which is often descended from common ancestors. Members as the group share common cultural traits (such as language religion and dress) and are an identifiable minority within the larger nation - state. While political development is the progressive reduction of ethnic cultural and religious tensio...
ABSTRACT This research work is on the impact of advertising in the marketing of banking services. This work was carried out in order to determine the impact of advertising in the marketing of banking services using Micro Finance Bank Plc Oko as a case study. As a matter of fact, financial industries are banks and other insurance firms. Advertising can be defined as any paid form of non-personal presentation and promotion of ideas, goods or services by an identified sponsors. This look at t...
ABSTRACT This research is aimed at small-scale industries development in Anambra state: problems and prospects. Small-scale industries are those industries that are privately owned by its owners in a purely personalized way without a formalized management structure. Small-scale industries are needed for speedy growth and development especially for abilities to boost the larger industries, social infrastructure, agriculture etc. Small-scale enterprises are however faced with a lot of problem...
ABSTRACT Due to the importance of customer’s service in the business world. Many privileged organizations most especially the financial institutions are now depending strongly on it to enhance or improve their profitability. Ideas and opinions were received from staff and reputable customers of union bank of Nigerian plc, OKO branch, which was used as a case study. These ideas and opinions were got through the use of open and close ended questionnaires, interviews, and observation. The da...
ABSTRACT This study on “Co-operate Advertising as an effective promotional tool in the marketing of banking services, has tried to seek answers to the crucial question that plagues the memory of readers. Questions on how co-operate advertising acts as an effective promotional tool in the marketing of banking services, its values, and importance. Chapter one of the study deals with the general introduction of the study, its background and analyses, statement of the study, significance, the...
ABSTRACT Distribution of soft drinks in Nigeria simply implies the system through which the soft drinks are brought to the prospect final consumer within the Nigeria economy. To carefully examine the attitude, feelings, and reactions of consumers towards the physical distribution of soft drinks. And to examine the actual channels of physical distribution of soft drinks. This research work will be highly beneficial and appreciated in many ways or areas of educational and human developments, ...
ABSTRACT This study was undertaken to find out the attitude of illiterate mothers in Onitsha North L.G.A toward birth control. This project tries to find out why these illiterate mothers neglect birth control thus produce as many children as possible even to their own detriment. To make this study successful, questionnaires were used to collect the necessary data. In answering the question, the data collected and information gathered were analysed using the sample percentages. The result re...
ABSTRACT A lot has been written by many authors about new office technologies and how they have immensely affected secretarial performance. This study was therefore conducted to find out the secretary and the effect of new office technologies on record keeping management in institute of management and technology, in Enugu. As a result of this, the research question was formulated as follows: - a)Do the working environment of practicing secretaries have each of the new office equipment? b)Ar...
ABSTRACT This study focused on “modern office equipment and their contributions to the success of a business organization (a case study o f NNPC Enugu) to achieve this purpose some research questions were raised and a review of the related literature was made. The survey research design was adopted in this study. The population of the study includes workers and management of NNPC Enugu depot. A sample of 150 respondents and random sampling technique was used in selecting the workers in a ...
ABSTRACT The major purpose of this research is to find out the causes of conflict between Secretaries and Bosses in Anambra State owned Establishments. The population of the study consists of 58 Secretaries in Anambra State Owned Companies. The sample for the study was the total population of the Secretaries which is 58. Three research questions were formulated which guided the study. Nine (9) items structured questionnaire was developed validated and tested for its reliability. The percentag...
INTRODUCTION An office cannot effectively function without a secretary. A secretary is very important in every organization. Secretary is the pillar of every organization. The objectives of an organization can hardly be achieved if a secretary is not employed. The success or failure of any organization depends on the secretary. The impression the secretary creates influence the attitude of the public towards the organization. Every secretary must be able to handle office equipment such as typ...
ABSTRACT The contribution of the Business Establishment to the economic development of any nation cannot be over emphasized. Computer has also contributed greatly to ease the functions performed by this industries to meet its economic obligations to the nation. The computer as a very necessary tool has not been adopted by all business establishments. So many establishments, on the other hand, have able seen it as a means of improving business transactions and keeping necessary data on custome...
Abstract This study examined the role of financial institutions in agricultural development. A case study of Nigeria Agricultural Cooperative and Rural Development Bank, with a view to make useful suggestions and recommendations as way of enhancing the development of agricultural sector. The population for the study includes large and small scale farmers and the sampling method adopted for the study is the stratified random sampling in order to ensure adequate representation of the popula...
INTRODUCTION In every country of the world, the banking sector plays a crucial role in increasing their economic activity. The failure of banks to fulfill the role which they play stems from the several risks which they are exposed to; some of these risks are not properly managed despite efforts put into them. One of such risks which are becoming a cankerworm eating deep into the fabrics of the banking sector is fraud. Esoghene (2010) has it that frauds are more pronounced and a serious i...
This study attempts to examine the effect of market segmentation as a tool for improving the performance of insurance companies. Insurance companies are always seeking alternative ways to improve the level of satisfaction among their customers; market segmentation may be a useful tool. Market Segmentation is essential and necessary for any organization trying to survive in the global market. Consumer demands are diverse and all demands have to be met as effectively as possible. Therefore orga...