Social & Management Sciences

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Social & Management Sciences Research Papers/Topics

A Diagnosis on the maintenance system of academic and hostel facilities in Ashesi University College

Executive Summary Ashesi University College (AUC) is a Ghanaian private tertiary institution which began academic operations in 2002. In 2011, AUC moved to its own permanent campus in Berekuso from its rented premises in Accra. Over the course of AUC’s two year stay in its new campus, there have been frequent reports of user dissatisfaction with some facilities located within the academic and hostel (residence hall) settings. Inquiries into the activities of the Operations department reveal...

ORGANISATIONAL RESTRUCTURING AND AN ENHANCEMENT OF RECRUITMENT AND SELECTION PROCEDURES AT ATALA LIMITED

Executive Summary Managing human resources and organizational structures in every organization is vital in increasing productivity and overall performance. This project was undertaken to aid Atala Limited in managing its administrative tasks as well managing prospective recruits. After a needs assessment conducted via interviews, observation and focus group discussions, and an organizational SWOT analysis, 3 major needs, in order of importance to the organization, were found: Organizational S...

IMPROVING VALUE FULFILLMENT IN THE HEALTHCARE INDUSTRY; THE CASE OF MPHARMA CO.

EXECUTIVE SUMMARY mPharma is a group purchasing organization (G.P.O.) with the mission of making prescription drugs easily accessible and affordable for all. The company seeks to provide quality and accessible drugs to users on the African continent. By forming partnerships and relationships with key partners, mPharma is able to cut down costs get quality products right from the manufacturers or key country suppliers. A needs assessment conducted revealed that, a business unit, Mutti, that ha...

MARKETING PLAN FOR SUU’S RAHMA GUEST HOUSE.

EXECUTIVE SUMMARY Ghana’s political stability and general hospitality over the years has made it an attractive destination for tourism to tourists and visitors from all over the world. The influx of businessmen and tourists into the country presents a range of opportunities for businesses such as guest houses, hotels and apartments in the hospitality industry. Despite the opportunities presented by the growing interest in Ghana, Suu’s Rahma Guest House, a residential facility which seeks ...

A MARKETING PLAN TO LAUNCH THE NEW BESPOKE COLLECTION BY HEEL THE WORLD, TO INCREASE SALES AND BRAND AWARENESS

Executive Summary Founded by Fred Deegbe in 2011, Heel the World is a privately-owned company which provides bespoke and ready to wear luxury shoes and accessories for its cherished clients. The company also prides itself in inspiring other entrepreneurial start-ups to grow and go for their dreams. To determine the gap between Heel the World’s current position and its desired position, an in-depth interview was conducted to discover the root cause of the gap. Also, internet research helped ...

Development of a Sustainable Business Model development for Biblionef Ghana

Executive Summary Biblionef Ghana is a non-governmental organisation that provides new story books to underprivileged schools and holds other activities that aid in getting children to love reading. Biblionef Ghana is however being weaned off by their parent organisation, Biblionef Netherlands, and has therefore had a reduction in the amount of funds that they are receiving from them. Due to this, Biblionef Ghana has had to halt some of their important projects as they are facing difficulty w...

A STRATEGIC PROMOTIONAL PLAN FOR LIVE TRUTH LIVE CATHOLIC

EXECUTIVE SUMMARY Live Truth Live Catholic (LTLC) is a Catholic book and gift store located in East Legon, Accra, and has been operating since March 2019. At LTLC, they have an extensive product range such as religious books, rosaries, jewelry, CDs/DVDs, sacramentals, Holy water, and clerical shirts among several other products. The management of LTLC expressed that they have a low customer base. A needs assessment showed that their promotional efforts have proved ineffective, resulting in lo...

MARKETING PLAN FOR RAMADA RESORT, ACCRA

EXECUTIVE SUMMARY Ghana’s hospitality and political stability over the years has made it an attractive destination for tourism and foreign investment. This produces numerous opportunities for companies in the hospitality industry such as hotels and tourist companies to expand their services and reach a larger market. Ramada Resort, Accra, a beachside resort located at Teshie-Nungua in the capital city of Ghana-Accra, has however been subject to a constant decline in customer base which form...

THE IMPACT OF INNOVATION ON SALE OF PHARMACEUTICAL PRODUCTS: CASE STUDY OF KINAPHARMA GHANA LIMITED

ABSTRACT  Innovation in a company’s products, in addition to product introduction, has been the main factor to differentiate product from competitors’ offerings, and has played an important role in marketing, whilst it is considered as the main selling factor. The main objective of the study is to examine the impact of innovation on sales of pharmaceutical products at Kinapharma Ghana Limited. The population for the study consisted of 400 staff members of Kinapharma Ghana Ltd. Two hundre...

FACTORS INFLUENCING EMPLOYEES’ PERFORMANCE IN THE GHANAIAN PRIVATE SECTOR: A STUDY OF BOAKYE DANKWAH MEMORIAL HOSPITAL, KUMASI

ABSTRACT The purpose of the study was to examine factors influencing employee performance in the Ghanaian private sector: A case of the Boakye Dankwah Memorial Hospital (BDMH). The study was guided by the following objectives; to assess the influence of recruitment and selection on employee performance; to establish the influence of training and development on employee performance and to establish the influence of reward management on employee performance. The population of the study was 60 ...

BUSINESS PLAN FOR THE SMOKE HOUSE

Executive Summary The Smoke House is a new product initiative by Mackba Farms Limited. The company has started production on a very small scale and will begin expanded production in January 2012. The Smoke House product is frozen smoked chicken which the company self-retails to ensure maximum quality. The company intends to make the product available to the target market by using mobile retail units. The potential market for The Smoke House product is large as 87% of respondents to a survey s...

RECRUITMENT AND EMPLOYEE RETENTION STRATEGY FOR AACT

EXECUTIVE SUMMARY Autism Awareness Care and Training (AACT) is an NGO which seeks to create an inclusive environment for children who are faced with Autism Disorder Spectrum. The organization achieves its goals by providing training activities for the children in three different levels; lower, primary and upper level. A needs assessment conducted revealed that most of the employees voluntarily leave the organization because of reasons such as low pay, poor management-employee relationship, la...

ASSESSING THE VIABILITY OF A “WATER SHOP FRANCHISE BUSINESS” TO SUPPLY SAFE AND AFFORDABLE WATER TO SELECTED LOCATIONS WITHIN THE ACCRA METROPOLIS, GA EAST & WEST DISTRICTS

Abstract Access to potable water is among the major challenges faced by developing countries in both urban and rural communities. Most residents rely on unhygienic water due to the public distributor’s inability to ensure consistent supply. Consequently, there is the need for individuals, groups, institutions, governments and multinational companies to find ways to curb the problem of inaccessibility, unaffordability and scarcity of potable water which leads to water-borne diseases in Afric...

CASH MANAGEMENT TOOL FOR MARYLAND MONTESSORI LEARNING CENTRE, AGONA SWEDRU

ABSTRACT Maryland Montessori is a school established to give its students a unique learning experience. Equipped with modern infrastructure and highly dedicated teachers, the school has risen to becoming one of the most preferred in Agona Swedru Despite its successes, the school still has to deal with some problems as is the case of many other small enterprises. One of such is poor cash management. With the recurrence of late payments from parents for feeding fees and cash lying idle in the b...

Developing A Distribution Strategy To Improve The Availability Of Recyclon Ghana Products To Customers

Executive Summary Recyclon Ghana LLC is a privately owned company, which was established in September 2014. The company recycles waste into functional products to generate revenue. The central purpose of this project is to identify and define a major problem faced by Recyclon Ghana LLC and develop a functional solution to curb the problem. Presently, Recyclon Ghana LLC does not have a strategized distribution system, which will assist the company to make its products always available to its c...


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