ABSTRACT Marketing as a profession and an academic discipline has undergone a rebirth which has made its principle more embracing and positive in its everyday application in improving product innovation. The pristine aim of this project is to know the impact of “Marketing Mix” in the accomplishment of organisational objective. Over the years, ineffective marketing communication has had a negative effect on marketing mix, which makes us ask the question. How much is marketing communication...
INTRODUCTION Some time, managers, business men and women pay more attention to profit they are working in there organisation without putting into consideration time management. They forgot that if they did not manage their time very well their business will not effectively attain the level they wish it to attain. And as the activities of business organisation are production, marketing management, communication, motivation decision making and the rest of them. Non of this department in the bus...
INTRODUCTION 1.1GENERAL BACKGROUND OF THE STUDY It should be recounted or said that a decision is a choice where by a person forms a conclusion about a station. Ostallo, 1 and Zackind, SS (1963) P=334), confirm that the term decision making, to choice process, choosing one from among several possibilities however decision theory in Costello, TIN (1963,P=387) largely consider decision the process of making a single choice among course of action at a particular point in this depicts a course of...
ABSTRACT This research work entitled “Accounting information in decision making in small scale and medium enterprises in Nigeria” is at exploring the role of accounting information in small-scale firms. The primary aim of any business enterprise is to make profit. The success and survival of any business is a function of its profitability. However, the level of success is to a considerable extent, a function of the number and quality of the accounting records kept and systems in operation...
INTRODUCTION BACKGROUND TO THER STUDY like case in many countries, commercial banking started in Nigeria long before the central bank was established where as the first commercial bank branch was established in Nigeria as far back as 1892, it was only in 1958 (66 years) after that the central bank of Nigeria was established by the bank of Nigeria act of 1958. it started full operations on 1st July 1959. Prior to the establishment of the central bank of Nigeria, the role of a central bank ...
ABSTRACT A visit to any of the state organization convinces one of clear lack of managerial know how in the organization. There are indiscipline, authoritarian leadership style, and the situation gets worse as one get to the lower levels of the organizational hierarchy. All resources are very poorly utilized in the organization. Policies act as deterrent rather than facilitator of decision-making, there is over concentration of decision making in one person and delegation is non-existence, wh...
ABSTRACT Planning and control have become part and parcel of our daily lives. We may even resent it when it is imposed. But we have come to realize that it is an essential factor in national, business and private life. This project “Financial planning and control as a tool for management efficiency” aims to finding out how financial planning and control has helped management organization to achieve their efficiency.Chapter one of this project gives a general introduction of what financial...
BACKGROUND OF THE STUDY Change and organizational implication of change are very much in minds of modern/managers. And managers as become increasingly aware of the need and for a better information technique and process to cope with risk and uncertainties that are the future of change. management assignments of the likely, impact of constantly concurring economic social and technological change necessitate the need to carryout vigorous process of anticipating change, plotting it course and sh...
ABSTRACT This research project is a very crucial study for the effective management of waste disposal is Enugu urban. This study was motivated as a result of the adverse effects of undisposal and improperly managed solid waste on the environment and health of the people. To solve the problem, both primary and secondary data were collected. The research instruments used in collection of the data were questionnaire, oral interview and personal observation. The respondents comprises of 200 ENSEP...
ABSTRACT This study is on the computer age and it’s impact on financial institutions. In other words, it reflects on the difference between when the use of manual machine was passed out and when the modern technology computer was introduced whether there is any improvement 0as regards the success in settlement of claims arising. The researcher vigorously and extensively studies the extent to which typical Nigeria financial institution made use of computer in the operational system of some o...
INTRODUCTION 1.1BACKGROUND OF THE STUDY Hotel industry is defined as the establishment responsible for prevision of food, drinks and accommodation to guests who are willing to pay for services rendered to them and who are in the state to be received. It occupies a significant place in industrial sector of Nigeria and the world at large. It provides job opportunity, foreign exchange as well as helping in the light of all these that every country likes to manage its hotel industry well t...
INTRODUCTION 1.1GENERAL MEANING OF PUBLIC ACCOUNTINGIn the public sector organization exhibit a variety of social economic, political and legal characteristics. They have different pattern of accountability. They have different objectives and are financial in many ways. They also have different organizational structure.Generally, public accounting may be defined as a composite activity of collecting, analyzing, recording, summarizing and interpretation of the financial transactions of the g...
1.1INTRODUCTION Background to the study:Accounting is the systematic complication of financial information for use in making economic decision. It is the mechanism and body of of principles through which business activities that are capable of being expressed in terms of money are recorded, classified and periodically summarized and interpreted. Lexicon Universal encyclopedia (1980 edition). Accountants interprets financial information by explaining it’s meaning, uses and limitations. Accor...
ABSTRACT This research work on the role of small scale enterprise in the development of Nigerian Economy was born out of the desire of the researcher to contribute in his own little quarter towards the exposition of the role played by small scale enterprise. The specific attention of small scale business is based on their impact and potential contribution on broad and diversified production base, income distribution and development of Nigeria. To this end, the researcher after the general int...
1.1INTRODUCTION The role of an auditor are impressed by the layman is that of an auditor being in quest of errors, theft, defalcation and fraud. But the impression of various accounting society on the role of auditor cuts across this limit of layman view. Accountant see the purpose of audit by an auditor beyond the layman view to include the inquiry of the truth and fairness of the entity affairs as represented in their records, whether they have prepared it in accordance with the general a...