ABSTRACT The title of the project work is “The Impact of Advertising on Consumers Buying Behaviour”. A case study of Dangote Plc. The aims and objectives of this project work are to find out what advertisement is all about, analyze the effects that advertising has on consumer buying behaviour, determine the extend to which advertisement can actually affect the buying of consumer also to determine whether advertisement can achieve product awareness in the minds of consumers. In order to ac...
ABSTRACT This work studied the strategy to be used to combating terrorism in Nigeria. It adopted phenomenography as a research methodology in its approach to discussing its subject matter. The work defined terrorism from the perspective of use of organized violent acts targeted against both the state and non-combatants which are designed to achieve political, religious, social or ideological goals. In the context of Nigeria, the work pointed out variables that led to the emergence of ...
Given the history of ethnic politics in most Nigerian organization and its impact on organizational efficiency and the inability of the various governmental strategies which have attempted to address it, this study was carried out to examine the impact of ethnicity on organizational achievement using the University of Benin Teaching Hospital (UBTH) Benin-City, Edo State as a case study. TABLE OF CONTENT CHAPTER ONEBackground of the study-----------------------------------------------------...
ABSTRACT The study examined the impact of new product development on sales volume in Peugeot Automobile Nigeria Limited, Kaduna. The objective of the study is to examine how new product development on sales volume are being carried out by Peugeot Automobile Nigeria Plc, Kaduna. The survey research method would be adopted in this research. The finding further reveal that the techniques used in new product development on sales volume in Peugeot Automobile are basically the total assurance and c...
ABSTRACT The Impact of effective credit Documentation in commercial banks. The level and Magnitude of credit Mis-management has continued to increase in the financial system at an alarming rate, and very soon, the banks capacity to perform it’s traditional function of financial intermediation will be impaired and obviously, the real section of the economy will be adversely affected. It is in view of this fact that the need for this research exercise arose, taking a through look into the s...
ABSTRACT This project titled “Evaluation of Customer Services in Banking Industry” (A case study of First bank of Nigeria plc). It is aimed at evaluating the level of customer services in the banking industry. It has been a wondering issue that majority of the banks in Nigeria do not recognize the importance of customers. They keep them than the necessary on the queue and give them embarrassment unnecessary. This project is designed to find out whether the customer are satisfied with all ...
INTRODUCTION This research work focuses on the effects of credit administration and control on the development of cooperative society. Credit administration and control functions as a good instrument that brings about rapid development in the cooperative sector. It can be regarded as the essence of financial instruction in an economy, therefore the formulation and implementation of sound and solid credit polices and control are among the most crucial responsibilities of t...
ABSTRACT Working capital, as the name implied comprises capital that are not used for long-term investment. Thus, the instrument used for collecting the data are questionnaire and official document of the bank (Bank PHB), the researcher used mean statistic, method to analyze the data and extract the findings. However, emphasis should be directed towards systematic introduction of appropriate technology for control and management information system purpose. Indeed a financial data is relevant ...
ABSTRACT This research work is on the effect of physical distribution on the sales of consumable goods. case Study of UAC Nigeria Limited. undertaken to ascertain the benefit and positive impact of physical distribution in marketing of consumer goods. This study examined the physical distribution activities of UAC Nigeria Limited and its effectiveness in promoting organization profitability and corresponding growth. Existing literature on the subjective matter were deeply reviewed in order to...
ABSTRACT The study examines the effect of entrepreneurial characteristics on business performance in Jos North. The research questions that guided the study were: What are the characteristics of an entrepreneur? What is the relationship between entrepreneurship traits and business performance? What are the challenges militating against entrepreneurs in the performance of their business? A survey method was used for this study. The population of the entire business entrepreneur in Ahmadu Bello...
ABSTRACT This study examines the effect of working condition on the performance of secretaries in an organization. A survey method of research was used for the study, secondary data were collected from books which formed the theoretical background of the study and primary data were collected through the use of questionnaire. The questionnaires were administered to 234 secretaries and executives/manages in the four selected organizations after which 200 were collected and analyzed. It is form ...
ABSTRACT This project is centered on the importance of stock control and management in business organization to enable the research obtain relevant materials and information for the purpose of analysis and conclusion personals interviews and the use of questionnaire were employed together, information from various department in Nigerian Bottling Company Kaduna. The use of text books to review related literate was also employed. The study also evaluate the extent the company complies with ac...
ABSTRACT This research work revealed the effect of quality service delivery on customers’ patronage in First Bank Plc, Kaduna. The bank has failed to take note of the importance of customers satisfaction and cost of banking service is high in the sense that there is high interest rate on loan and time spend in transacting business in the bank is longed. The main objective of the study is to find out the types of service offered by first bank to their customer and evaluating if the service g...
ABSTRACT The rationale behind this project is to know the effect of pricing policy on sales in the beverage industry’ with reference to Coca-Cola Bottling Company Nigeria. The researcher during the course of investigation has received a lot of related literature so as to acquire more knowledge in order to be in a better position to advice firms. The research population composed of 500 people which out of the entire population the researcher made use of 50 sample size to be a representative ...
ABSTRACT This research work is on “The Effect of Motivational Tools on Employees Morale in an organization (A case study of Kaduna Refinery and Petrochemical Company Limited (KRPC) Kaduna). The introductory part consist of background to the subject matter, statement of general problems, objectives of the study, statement of hypothesis, significance of the study, scope and Limitation of the study and definition of terms. The study also reviewed existing literature by various authors and taki...