ABSTRACT Budgeting – A systematic approach to profit planning and control is a work centered on the use of budgeting as a tool for planning and control for profit maximization in a mobile telecommunication network Nigeria Limited Enugu as a case study. The objective of the study is to show the importance of budgeting as a tool for systematic profit planning and control in the mobile telecommunication network Nigeria limited which has profit maximization as its principal objectiv...
TABLE OF CONTENTS Title page Dedication Acknowledgement Preface Contents CHAPTER ONE INTRODUCTION 1.1 General background of the subject matter 1.2 Problems associated with the problem 1.3 Problems that the study will be concerned with 1.4 The importance of the study. 1.5 Definition of important or key terms. 1.6 References CHAPTER TWO 2.0 Literature review 2.1 The origin of the subject area 2.2 School of thought within the subject area 2.3 School of thought relevant to ...
ABSTRACT This term paper is all about the role of small-scale industries in the economic development of Nigeria. Chapter one is on introduction. It discuss about the general background of the study, statement of problem, scope of the study, significance of the study, definition of important terms. The second chapter is on Literature Review. It deals with the origin of the subject matter, schools of thought within the subject area, the school of thought relevant to the problem of the study, d...
ABSTRACTThe practice of employee welfare programme has now become a popular phenomenon of the total personnel policy of any organization. The programme involve given extra benefit to employee to supplement their ways to a cost to the employee.They are important to both the organization and the employee from employee, point of view it is anticipate that a good employee welfare will include the employee to the work hard and improve their general attitude towards the organization. But for the em...
ABSTRACT The theme of the study is an evaluation of leadership style and its effects on employee’s attitude (a case study of Nike Lake Resort Hotel, Enugu). Inadequate information and misconceptions about leadership styles that is appropriate in organizational structure perse have led to several ugly consequences strike actions, creation of informal group etc. In order to achieve the above aims, research questions were used. The findings of the researcher were presented in tabular ...
ABSTRACT This research project is a very crucial study for the entire public that makes use of salon within Enugu metropolis. The researcher in this work tried to find out the extent the application of marketing concept can help in the effective and efficient running of an organization with particular reference to beauty salons. The researcher also tried to find out how the application of marketing concept helped in motivating the users of the beauty salons compared to others that knew...
ABSTRACT This research project is very crucial study for unilcuer Nigeria Plc. The study was motivated by the necessity to improve performance of Omo detergent through effective marketing strategies. This research project was aimed at the following: a. to identify marketing strategies that can be implemented in order to increase the sales and profitability of the product. b. To determine whether the pricing methods of LBN has helped to increase sales of Omo detergent. c. To determine...
ABSTRACT This work was on the marketing problems of small-scale indigenous pharmaceutical manufacturing company in Nigeria (a case study of Encristo Pharmaceutical Industry Nigeria Limited, Enugu). The researcher setout with the following objectives. To find out if quality of products is a problem to Encristo Pharmaceutical Industry. To find out the inadequate capital of the company and how it affects the marketing activities of Encristo Pharmaceutical industry, amongst others. Four ...
ABSTRACT A deepening world economic crises occasioned by a sustained and continuing fall in process and demand for industrial materials has left Nigerians in general with a severe recession. The need for employers of labour to inference in and motivate the workers for increased productivity has become imperative. Workers almost in every sector of the economy are being kind of everyday. Civil service is being reviewed frantically, but the yield/income don’t seem to be coming fast en...
ABSTRACTThe aim of the study is to find out the extent of Bank/Customer relationship bearing in mind the poor quality of services rendered in banks.Traders to achieve a good and accurate result the researcher split the work in five distinct chapters, each with different objectives.To guide the study, four questions were formulated. A review of literature was done to expose the researcher to what was already been done to ensure sound understanding of bank/customer relationship in a developing ...
ABSTRACT This work was on the Promotional Strategies for the marketing of educational Services in Enugu. (A case study of (ESUT) Enugu State University of Science and Technology TABLE OF CONTENTS Title page Certification Dedication Acknowledgement Abstract Table of content CHAPTER ONE: INTRODUCTION 1.1 Background of the Study 1.2 Statement of the problem 1.3 Objective of the Study 1.4 Research Questions 1.5 Significance of the Study 1.6 Scope of the Study 1.7 Definition of Terms ...
ABSTRACT This research work was a study of how to introduce a new product in the market. The main objective was to determine whether the strategies used to introduce Cristolyn Cough Expectorant in Umuahia Metropolis was effective or not. The research also looked at how the project is fairing in the market. Both primary and secondary data were collected to solve the research problem. The population study comprised the consumers, distributors, and personal of Encristo Pharmaceutical Co...
ABSTRACT The research work was on a study of how to introduce a new product in the market. The main objective was to determine whether the strategies used to introduce Cristolyn Cough expectorant in Enugu was effective or not. The researcher also looked at how the product is fairing in the market. Both primary and secondary data were collected to solve the research problem. The population study comprised the consumer and personnel of Encristo Pharmaceutical company limited Neugu. �...
ABSTRACT Manufacturers put into the market new product from time to time in order to meet the going held of the society. However, every business is aimed at profit maximization and also the risk aspect most be put into consideration. Considering the number of new products in the market and the percentage that succeeds, one would discover that greater percentage fails in the market. The question then is whether those that fall a need to satisfy in the society if they have, why do they fai...
TABLE OF CONTENTS Title page Certification Dedication Acknowledgement Table of contents CHAPTER ONE Introduction Background of the study Statement of the problem Objectives of the study Significance of the study Scope of the study Research hypothesis Scope and limitation of study Definition of terms CHAPTER TWO LITERATURE REVIEW CHAPTER THREE Research methodology and design Population Determination of sample size Data collection Chi-square Decision rule CHAPTER FOUR PRESENTATION, ANALYS...